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PRESENTATION

ADIDAS
PRESENTED BY : MUDASIR AMJAD (195008)
ATIF NAWAZ (195019)
AHSAN ALI (195018)
PRESENTED TO : Mr. NABEEL ANSARI
MISSION STATEMENT

The Adidas Group strives to be the global leader in the sporting goods industry with brands
built on a passion for sports and a sporting lifestyle. We are committed to continuously
strengthening our brands and products to improve our competitive position.
Vision Statement
We are innovation and design leaders who seek to help athletes of all skill levels
achieve peak performance with every product we bring to market. We are consumer
focused and therefore we continuously improve the quality, look, feel, and image of our
products and our organizational structures to match and exceed consumer expectations
and to provide them with the highest value. We are a global organization that is socially
and environmentally responsible, that embraces creativity and diversity, and is
financially rewarding for our employees and shareholders. We are dedicated to
consistently delivering outstanding financial results.
MARKET SHARE
INNOVATION

FUTURECRAFT.LOOP
Adidas strengthens its commitment to tackling plastic waste with the reveal of FUTURECRAFT.LOOP - a 100%
recyclable performance running shoe. The FUTURECRAFT.LOOP project is aimed at tackling the problem of
plastic waste, enabling a “closed loop” or circular manufacturing model, where the raw materials can be
repurposed again and again. But not just repurposed into a water bottle or a tote, but into another pair of high-
performance running shoes.
INNOVATION CONT..

SPEEDFACTORY

SPEEDFACTORY includes intelligent robotic technology that not only offers the highest performance quality but
also presents a unique design to the shoes.

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