BROADCAST MEDIA

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THE TERM 'BROADCAST MEDIA' COVERS A

WIDE SPECTRUM OF DIFFERENT
COMMUNICATION METHODS SUCH AS
TELEVISION, RADIO, NEWSPAPERS,
MAGAZINES AND ANY OTHER MATERIALS
SUPPLIED BY THE MEDIA AND PRESS.
 THE BROADCASTING
MEDIA PROVIDES
VALUABLE
INFORMATION, FOR
EXAMPLE SPEECHES,
DOCUMENTARIES,
INTERVIEWS,
ADVERTISEMENTS, DAILY
NEWS, FINANCIAL
MARKETS AND MUCH
MORE. THE LATEST
(NEWEST/MOST UP-TO-
DATE) INFORMATION
CAN BE FOUND HERE.
 TELEVISION
TYPES OF RADIO
BROADCASTING
MEDIA
SPEAKER
TELEPHONE
 TELEVISION

Television is a system for

transmitting visual images and
sound that are reproduced on
screens, chiefly used to broadcast
programs for entertainment,
information, and education. The
television set has become a
commonplace in many households,
businesses, and institutions. It is a
major vehicle for advertising.
 The First Electronic
The world’s first electronic
television was created by a 21 year Television was Invented in
old inventor named Philo Taylor 1927
Farnsworth. That inventor lived in a
house without electricity until he
was age 14. Starting in high school,
he began to think of a system that
could capture moving images,
transform those images into code,
then move those images along radio
waves to different devices.
 PURPOSE OF TELEVISION
Most people think television was
invented for two purposes:
1) to entertain us and
2) to provide information about
events happening in
faraway places that we normally
wouldn’t know about.
TV is mainly for education when
organizations or the state utilize this
platform to spread positive messages or
educate audiences on morally right
behaviors. Utilizing television as such a
platform allows positive messages to be
educated through entertaining visuals
which illustrates more and attracts the
attention of audiences, allowing the
messages to be more efficiently inculcated
in the audience
 RADIO
Used since the early 1900s, radio
communications allow
communication at a distance using
the radiation of electromagnetic
waves that travel through the
vacuum of space, or the atmosphere.
It is a method of wirelessly
transmitting information such as
sound or binary data, and is a
method used in Wi-fi to wirelessly
network computers.
PURPOSE OF
RADIO
 The prime purpose of radio is to convey
information from one place to another through the
PURPOSE OF intervening media (i.e., air, space, nonconducting
RADIO materials) without wires. Besides being used for
transmitting sound and television signals, radio is
used for the transmission of data in coded form. In
the form of radar it is used also for sending out
signals and picking up their reflections from objects
in their path. Long-range radio signals enable
astronauts to communicate with the earth from the
moon and carry information from space probes as
they travel to distant planets (see space
exploration).
Guglielmo Marconi: an Italian
inventor, proved the feasibility of WHO INVENTED RADIO?
radio communication. He sent and
received his first radio signal in
Italy in 1895. By 1899 he flashed
the first wireless signal across the
English Channel and two years
later received the letter "S",
telegraphed from England to
Newfoundland. This was the first
successful transatlantic
radiotelegraph message in 1902.
Evolution of
Radio
WHAT IS RADIO
BROADCASTING?

Radio broadcasting is
any use of radio waves
to send messages to
large groups of people.
Typically radio is used
to send audio signals
such as talk or music
programming.
 RADIO BROADCASTING IN THE PHILIPPINES
Radio in the Philippines started in 1924
with the establishment of KZKZ (AM)
in Manila, Philippines by Henry Herman
Sr., owner of the Electrical Supply
Company in Manila. Henry Herman was
an American and a former soldier who
came to the Philippines to fight in the
Philippine–American War. He stayed in
the Philippines after he was discharged.
This was not the first test however.
Archives suggest that an American
woman named Mrs. Redgrave used a
five-watt transmitter for a test
broadcast from Nichols Field (now
Villamor Airbase).This test is possibly
the first radio broadcast in Asia.
SPEAKER

Speakers are transducers that

convert electromagnetic waves
into
The sound waves. by
sound produced The speakers
speakers is
defined audio
receive by frequency
input and
fromamplitude.
a device
The frequency determines how high
such as a computer or an audio
or low the pitch of the sound is.
receiver. This input may be either
in analog or digital form.
PURPOSE OF
SPEAKER
 THE PURPOSE OF
Amplifying the currents from the LOUDSPEAKERS
microphone is not enough - we cannot
hear currents!
It is the purpose of loudspeakers to
convert the varying currents back into
sound waves. In fact, loudspeakers may be
thought of as microphones in reverse. An
example of the use of an actual speaker as
a microphone was given earlier, and the
principles of operation of the microphones
already discussed are all used in making
loudspeakers.
 TYPES OF SPEAKER

TWEETER
A tweeter is the smallest type of
loudspeakers that is also known as the treble
speaker. The speaker is designed to reproduce
the upper limit of the audible frequency
range. It varies between tweeters, but
typically the sound frequency it delivers
ranges from 2,000 Hz to 20,000 Hz.
The term ‘tweeter’ comes from the word
‘tweet’ which represent high pitch sounds
made by some birds.
 TYPES OF SPEAKER

MID-RANGE DRIVER

A mid-range speaker is a driver that is

also known as a squawker. It is
designed to deliver sound from 250 to
2000 Hz frequency range. Most of the
time the driver has a cone shape,
however, you can also come across
dome type drivers, but those are less
common.
 TYPES OF SPEAKER

LOW RANGE OR BASS

The low range frequency gets

reproduced by woofers and sub-
woofers. The word gets derived
from the dog’s barking or a
‘woof’, which uses lower
frequency waves, compared to
birds ‘tweeting’ that occupy the
top of the audio spectrum.
 TYPES OF SPEAKER

WOOFER
A woofer, also called a bass speaker is a term
for loudspeaker or a driver tasked with
reproducing low frequency sounds. Most
of the time, it features an electrodynamic
driver made of strong paper or various
polymers. With the lowest end of human
hearing being around 20 Hz, woofers don’t
typically exhaust human hearing capabilities
working in 40 Hz and upwards range.
 TYPES OF SPEAKER

SUB-WOOFER

Sub-woofers are typically complete

loudspeakers. They are designed to be
hosted in separate enclosure that is
physically positioned away from the main
loudspeaker hosting high, mid and low
frequency range drivers. The objective of
the sub-woofer is to reproduce the
lowest two or three octaves of the
human hearing which are known as bass
or sub-bass.
 TYPES OF SPEAKER

FULL-RANGE DRIVER

A full-range speaker, as the name suggest,

is designed to cover the entire audio
spectrum from low to high frequencies.
As you’ve learned above, low, mid and
high frequency drivers feature different
designs to be able to reproduce sound
within their respective bands efficiently.
TELEPHONE
TELEPHONE
Alternatively referred to as a phone,
a telephone is a device that
converts analog audio into electrical
signals that can be transferred to
other telephone users. The telephone
enables people to communicate with
others all over the world and is
widely credited as being invented by
Alexander Graham Bell in 1876.
 WHO INVENTED TELEPHONE?
During the 1870's, two well-known
inventors both independently designed
devices that could transmit sound along
electrical cables. Those inventors were
Alexander Graham Bell and Elisha Gray.
Both devices were registered at the
patent office within hours of each other.
There followed a bitter legal battle over
the invention of the telephone, which Bell
subsequently won.
 TYPES OF TELEPHONE

Analogue Telephone Lines

An analogue telephone line enables,

via an installed wall socket, the
connection of an analogue device,
such as a telephone, modem or fax
machine, to the telephone
network.
 TYPES OF TELEPHONE

NEC Multi Line Telephone (six botton)

o LCD display gray scale with time,

date and soft key information
o Built in speaker and microphone for
hands-free conversation
o Voicemail message notification
o Volume control
o ADA compliant
 TYPES OF TELEPHONE

Avaya Multi Line Telephone

 8-button telephone
 Enables user to transfer, mute, forward
and place calls on hold
 Display
 24 programmable feature keys
 Ethernet 10/100/1000 pass-through port
 Volume control
 ADA compliant
 TYPES OF TELEPHONE

Software Based Telephony

 Add-on feature for Skype for Business
 Single line softphone, primarily used for voice, video
and presentation collaboration
 Can be used for primary office telephone, but
requires PC for use
 Skype for Business voice add-on feature is required
for Skype for Business to make and receive phone
calls with people outside of the UTMB Enterprise.
 Does not come with any hardware. Optional Skype
for Business devices are below under accessories.
 TYPES OF TELEPHONE

Polycom Conference Phone

 Polycom SoundStation IP
Conference Phone
 Board and large conference
rooms, supporting groups of 10
or more attendees