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CULTURAL STUDIES - Nasta
CULTURAL STUDIES - Nasta
Television as
Text
Soap Opera
The Active
Audience
The
Globalization of
Television
Global Electronic
Culture
Presentational
Gulf War Style
news Putting
reality
together
TELEVISION
Agenda
AS TEXT:
setting NEWS AND
IDEOLOGY The
manipulative
model
The The
hegemonic pluralist
model model
Soap
opera as
a genre
Telenovelas
TELEVISION AS
TEXT: SOAP OPERA
AS POPULAR
TELEVISION Women
and soap
opera
Soap opera
and the
public sphere
Ideology
and
resistance Encoding-
Decoding
Watching
Dallas
The
Active
Audience
The
Hermeneutic
Nationwide theory
audience
TELEVISION
AUDIENCES &
CULTURAL
IDENTITY
Audiences,
The Export Localizing
space, and
Meaning the Global
Identity
National
Space
Gendered
Space
Family Space
& Global
Space
The Globalization
of Television
The political
economy of
global television
Regionalization
Consumer
culture
Creative
consumption
TELEVISION AS TEXT:
NEWS AND IDEOLOGY
Putting reality together
• Television news is not a reflection of
reality so much as ‘the putting together
of reality’ (Schlesinger, 1978).
• News is not an unmediated ‘window-on-
the-world’ but a selected and constructed
representation constitutive of ‘reality’.
News selections:
1. News Covers
2. Constitution of the topic
The manipulative model
The pivotal
themes of Soap Core
inter-personal opera Locations
relationships