BUSINESS PLAN

HAR SENSORS
PROJECT DESCRIPTION

Our product involves the following characteristics:

• It combines the modern modes of data transmission to
assist the living conditions of homebased individuals,
• It is cost-effective and provides a user-friendly control
system,
• It allows the age-affected and physically-challenged
individuals to easily communicate with their respective
medical personnel in case of emergencies,
• It allows timely assistance of patients based at remote
locations.
OBJECTIVES

• To achieve the sales growth targets by month six and by end of

year one. Aggressive gains in market share and average
monthly revenues in year two.
• To grow the contracted sales team to seven field clinical sales
reps by month eight and to 25 field clinical sales reps by year
three.
• To achieve net profit in year one, increasing in year two, by
containing costs and meeting sales goals.
• To maintain 90 day customer satisfaction survey results (%
who would definitely repurchase and definitely recommend us
at 98% or higher.
UNIQUENESS OF THE PRODUCT

Inexpensive &
Originality of Hassle-free
Economically
Ideas System
Feasible Design

Unorthodox
Modes of
Communication
MANAGEMENT TEAM & RESPONSIBILITIES

CEO • Wajhee Uddin

CFO • Mariyum Haider

CMO • Sidrah Khurshid

CTO • Farahat Khan

MARKET SEGMENTATION
Sales

• Care Takers 15

• Hospitals & Clinics

50
• Research & Development
Departments 30

• Rehabilitation Centres
Care Takers Hospitals & Clinics R&D Departments Rehab Centres
KEY MARKET TRENDS
COMPETITIVE LANDSCAPE
ESTIMATED SHARE
RESOURCES

People Equipment

Finance
 Item Name Type No. of Units Per Unit Cost Total (in Rs)
(in Rs)

Arduino Nano Equipment 5 450 2250

NRF24L01+ Equipment 5 75 375
START-UP COSTS MPU9250 Equipment 5 680 3400
Charging circuit Equipment 5 100 500
Arduino UNO Equipment 1 450 450
Batteries Equipment 5 300 1500
Node MCU Equipment 1 450 450
Printed circuit board Equipment 5 40 200
Velcro straps Miscellaneous 1 500 500
Etching solution Miscellaneous 2 50 100
Acrylic sheets Miscellaneous 1 1800 1800

Connecting wires Miscellaneous 1 100 100

Switches, LEDs Miscellaneous 1 80 80
6 USB power charger + cord Miscellaneous 1 1500 1500

Sand paper, Saw, Super glue Miscellaneous 1 295 295

Total in (Rs) 13500

COST ANALYSIS
MILESTONES

Acquiring Making
Hiring
Work Funding Marketing Licensing Launching More
Employees
Space Products
RISK MANAGEMENT PLAN

Technical Strategic Compliance

Challenges Risks Risks

Operational Financial Reputational

Risks Risks Risks
• Hardware • R&D • Remote • Face to Face • Care Takers
Suppliers • Manufacturing Health Personal • Hospitals &
• Investors • Regulatory Assistance Assistance Clinics
• Delivery Approval • Low-cost • Phone / Online • R&D
Providers • Marketing Solution Automation Departments
• Commercial • User-friendly • Rehab Centres
Partners Control
System

• Social Media
• Inventory Advertising
• Employees • Online Webpage
• Sales People

• Capital Investments • Web Page Maintenance • Online Sales • Shipment fees

• Manufacturing • General & • Retail Products • Subscription Fees
• Licensing Administrative Costs • Sales Margin • Commissions
• Marketing • Employee Payroll
THANK YOU!