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About karvy and

Comparative Analysis of
Stock Broking Companies

Submitted by :
AAMIR AIJAZ
Introduction
 
 KARVY is a premier integrated financial services
provider and ranked among the top five in the country in
all its business segments.

It is a member of all three:-


 National Stock Exchange (NSE)
 Bombay Stock Exchange (BSE)
 Hyderabad Stock Exchange (HSE)

Karvy has 575 offices over 375 locations across India and
overseas at Dubai and New York
 Karvy was started by a group of five chartered
accountants in 1979.

 The first firm in the group, Karvy Consultants


Limited was incorporated on 23rd July, 1983.

 Karvy’s foray into stock broking began with


marketing IPOs, in 1993.
 Karvy Computershare Limited is India’s largest
Registrar and Transfer Agent with a client base of
nearly 500 blue chip corporates, managing over 2
crore accounts.
 With over 6, 00,000 active accounts, it ranks
among the top 5 Depositary Participant in India,
registered with NSDL and CDSL.
 Karvy Comtrade, Member of NCDEX and MCX
ranks among the top 3 commodity brokers in the
country.
 Karvy Insurance Brokers is registered as a Broker
with IRDA and ranks among the top 5 insurance
agent in the country.
 Registered with AMFI as a corporate Agent, Karvy
is also among the top Mutual Fund mobilizer with
over Rs. 5,000 crores under management.
Various services offered by karvy
 Stock broking,
 Depository Participants,
 Distribution of financial products - mutual
funds, bonds, fixed deposit, equities,
 Insurance Broking,
 Commodities Broking,
 Personal Finance Advisory Services,
 Merchant Banking &
 Corporate Finance
DEMATERIALIZED
ACCOUNT

 Demat refers to a Dematerialized account.

 You need to open a Demat account if you


want to buy or sell stocks.

 Shares are adjusted electronically.


Benefits of having Demat
Account

 Immediate transfer of securities.


 No stamp duty on transfer of securities.
 Elimination of risks associated with physical certificates

such as bad delivery, fake securities, etc.


 Reduction in paperwork involved in transfer of securities.
 Nomination facility.
Karvy I-Zone +
 It is a comprehensive online investment platform .
 It provides the advice & resources to clients for

making investments in the stock market.


 The investment advice is provided based on in-depth

research conducted by KARVY.


 Deals in shares, derivatives, mutual funds and IPOs of

equity shares.
COMPARITIVE
ANALYSIS
Result On The Basis Of Brokerage

0.8

0.7

0.6

0.5

0.4
intraday
0.3
delivery

0.2

0.1

0
karvy icici direct sharekhan india infoline india bulls
Result on the basis of Account Opening Charges
900
Rupess
750

500 500
375

KSBL ICICI Direct Sharekhan India Infoline India Bulls


Result on the basis of AMC

600

500

400

300

200

100

0
karvy icici direct sharekhan india infoline india bulls

karvy icici direct sharekhan India infoline india bulls


amc 330 350 550 300 nil
Findings

Karvy Stock Broking Ltd.


 They have least account opening charges and

have lower brokerage fees than many others.


 Customer care service is also good
 Karvy has good reputation in the market
 Provides all types of financial services.
 Services – Quality timely services.
What is the basic purpose of your investment?

INVESTMENT PURPOSE PERCENTAGE

Liquidity 15%

Returns 30%

Capital Appreciation 15%

Tax Benefits 20 %

Risk Covering 5%

Others 15%

TOTAL 100
•Most important things you take into your mind while making investments?

8%

17%

Risk

Returns

Both

75%
In which company you have d-mat and trading account?

COMPANY PERCENTAGE

Karvy 35%

Share khan 20 %

ICICI Direct 6%

Indiabulls 10 %

India infoline 18 %

Others 11 %
TOTAL 100 %
•Specify the reason of satisfaction with the current broking house.

PERCENTAGE

57% 18%

Operating Expenses
Services
Brokerage

25%

SATISFACTION PERCENTAGE

Operating Expenses 18 %

Services 25 %

Brokerage 57 %

TOTAL 100 %
Findings
 According to the survey most of the customers of Karvy stock
Broking Ltd says that it has first-rate advisory.

 Coming to faith 60% says Karvy Stock Broking Ltd is better


than others stock brokers due to customers satisfaction,
comparitively less brokerage.

 Main purposes of investments are returns & tax benefit.

 Investors take risk as well as returns into their mind while


making the investment

 
 People want to invest their money in the security
market but they haven’t the proper knowledge.

 People pay more emphasis on brokerage than


service provided by brokerage houses.

 Brokerage of the company , is not fixed and it


depends on margin money.

 Similarly, AMC is also not fixed and it depends


upon different schemes.
SUGGESTIONS
 Provide the facility of free demonstrations for all.
 Some promotional activities are required for the awareness of

the customer.
 People at young age should be encouraged to invest in stock

market.
 Seminars should be held for providing information to

prospective and present customers.


Thank You

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