AMAZON QUICK FACTS ..

•Jeff Bezos (chairman, president and CEO)

•Seattle, Washington, United States

•Revenue US$280.522 billion (2019)

•Operating income US$14.541 billion (2019)
•Net income US$11.588 billion (2019)

•Market cap $1 trillion Dollars

•It is the second largest private employer in the United States
AMAZON …
Big Four tech companies
• Google
• Apple
• Facebook
Amazon Products &
Services
• Amazon Fresh
• Amazon Prime
• Amazon Web Services
• Alexa
• Amazon Drive
• Kindle
• Fire tablets
• Fire TV
• Kindle Store
• Amazon Digital Game
Store
• Amazon Studios
• Amazon Wireless
AMAZON COMPETITORS
COMPETITIVE ADVANTAGE
• Amazon's Business Model
•  Low prices 
• wide variety of products on offer ranging
• digital media to grocery, and convenience of shopping from home 
• ‘30-day return policy’+Best web design practices
• User-Generated Reviews’ + ‘Volume of Authentic Customer Reviews
• recommendations based on customers’ browsing history, past purchases and
data of other users with shared behavior
• Efficient distribution
• Amazon Prime
• Supply side of economics-Bargaining power on vendors
• Network Effects 
LIKELIHOOD OF SUCCESS?
LIKELIHOOD OF SUCCESS?
LIKELIHOOD OF SUCCESS?
LOCAL RETAILER… YOUR OPTIONS
• Amazon has started creating its own “private label” versions of popular
products
• Competing directly with the vendors whose products it sells
• Sellers on the Amazon Marketplace, which pits third-party merchants
against one another in a brutal pricing war
• 70 million small merchants who collectively control almost 90% of India’s
retail trade