• GetClarity Inc. – A Data analytics start-up firm
• Limited personnel available Part A • An Auto manufacturing client approaches them to analyse a potential dealership location. • Client management determined older average age serves as a good indicator • Asks the startup to determine whether the area was above or below the national average for age Part B • As client satisfied with the report’s findings approaches GetClarity to determine the future vehicle market size in the selected area Research Problem Part A • To determine and provide a solid evidence,on average how much older or younger the selected area is and compare it to the rest of the population • To indicate how much of a span exists between the national average age and that of specified area. Part B • To estimate the future size of the vehicle market in the area • To decide whether to use the aggregate data or the observed data for that estimation.