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5.

THREE STEPS OF BUILDING


YOURSELF AS A BRAND
Quiz to
assimilate
learning
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Gratitude: Please follow these rules in this
VILT today
1. Time-8:30 a.m-9:30 a.m. ( Do not leave in between)
2. Put your real name to your device (laptop/cell)
3. Robust connectivity
4. Please keep a water bottle, pen and paper to write
5. Apologies, it is a no break program
6. Please keep your Audio on Mute (Thanks) and un-mute
it when you choose to say something
7. Please feel free to ask any question during the program
8. Request to sit in a place away from distractions & noise
MY VICTORY LOG STARTS TODAY
One thing I will STOP doing, today
1.

One thing I will START doing,today


1.

One thing I will CONTINUE doing, today


1.

One thing I will IMPROVE doing,today


1.
WATCH A TVC ON SELF- BRANDING
STEPS OF BUILDING YOURSELF A
BRAND
QUOTE: BUILD YOURSELF AS A BRAND

HAVE YOU BECOME THE


‘GO TO PERSON’
FOR YOUR CUSTOMER
(Professional Level)
OR YOUR RELATIONS
(Personal Level)
FACTOTUM:
a person you will reach up to for any
challenge or requirement
QUOTE: BUILD YOURSELF AS A BRAND
QUOTE: BUILD YOURSELF AS A BRAND
QUOTE: BUILD YOURSELF AS A BRAND
QUOTE: BUILD YOURSELF AS A BRAND
QUOTE: BUILD YOURSELF AS A BRAND
QUOTE: BUILD YOURSELF AS A BRAND
QUOTE: BUILD YOURSELF AS A BRAND
QUOTE: BUILD YOURSELF AS A BRAND
QUOTE: BUILD YOURSELF AS A BRAND
WHY BUILD YOURSELF AS A BRAND
To produce

WATCH A TVC ON SELF- BRANDING


WHY : BUILD YOURSELF AS A BRAND

But will you be memorable?


Will people feel an affection for
you?
Above all, will you last?
With being a strong brand, desired
results & relationships in your favor.
“Your brand is what other people
say about you when you’re not in
the room”
WHAT:BUILD YOURSELF AS A BRAND
WHAT:BUILD YOURSELF AS A BRAND

HEART : Emotional Aspects

HEAD : Data & Rational analysis

GUTS : Courage to Direct Decisions

YOU
Turbo-charge your career and help for
future progression and success
• Career planning needs careful consideration and it may
help to create a personal profile highlighting relevant
skills, experience, strengths and weakness.

• These can be matched with aspirations and likely


challenges – both now and in the future.

• Career and personal development planning enable people


to move from where they are to where they want to be.

• Career planning is a lifelong process of nurturing, shaping


and improving skills, knowledge and expertise, in order to
enhance effectiveness and adaptability.
Turbo-charge your career and help for
future progression and success
• Reduces the likelihood that skills will become out
of date or obsolete.
• It does not necessarily mean preparing for
promotion or advancement , although that might
be relevant from time to time.
• It is much more about improving and being ready
for new challenges and changing circumstances.
• It requires personal commitment to develop and
improve.
• Understand & accept constructive criticism &
willing to take measure to improve performance
Develop your personal profile
This can be created by considering the
following:

1.Priorities :
•What values really matter to you personally?
•Do you know what sort of leader you want to
be?
•It can also help to reflect back over your career
and recollect leaders that you feel were
particularly good or especially poor. Why did
they succeed to fail?
Develop your personal profile
This can be created by considering the
following:

2. Work experience :
•What positions have you held?
•When did you succeed, and why?
•How could your performance have been
better?
Develop your personal profile

3. Achievements :
•What have been your greatest
achievements?
•What gave you greatest pleasure
and what impressed others?
Develop your personal profile
4. Personal attitudes : Assessing how to behave in different
situations.
• Are you energized around people or do you prefer to
spend time alone?
• Do you think quickly or do you tend to take time to reflect
first?
• Do you prefer to do a few things well or pursue many
things superficially?
• Are you an open person or more private?
• Do you prefer order and structure or do you tend to live
spontaneously, remaining open to possibilities?
Assess your future options and plans
There are several key questions that can help support an
individual’s career planning and development:

•What are your goals and inspirations? why are these important?
•What is your timescale for achieving these goals, and what are
the key milestones that will need to be achieved?
•Are your development plans in line the goals you want to pursue?
•What opportunities are available – now and in the foreseeable
future?
•How do your skills match with the business strategy?
•What further support do you need?
•How will you ensure success?
INHIBITORS TO BUILDING YOURSELF AS A BRAND

Personal Problem-solving Contextual blocks


blocks blocks
Lack of self- Solution fixedness Scientific reasoning
confidence provides a panacea
A tendency to Premature judgement Resistance to new ideas
conform
A need for the Use of poor approaches Isolation
familiar
Emotional “numbers’ Lack of disciplined effort Negativity towards
creative thinking.
Saturation Experts Excessive enthusiasm
Poor language skills Autocratic decision Lack of imaginative control
making
Rigidity Overemphasis on Lack of smart goals, clear
competition or vision or timescale
co-operation.
INHIBITORS TO BUILDING YOURSELF AS A BRAND

When was the


last time you did
something first
time
3 steps Indra Nooyi
3 STEPS: TO BUILD YOURSELF AS A BRAND

 
 
 
3 STEPS: TO BUILD YOURSELF AS A BRAND

STEP 1:
• Be a Life long student
• If we are happy with the knowledge
we have, we will be Atrophied –become
weaker

 
3 STEPS: TO BUILD YOURSELF AS A BRAND
STEP 2:
• Throw your Head, Heart and Hands into
what ever you do,
• Do not take it like a job but a joy.

 
 
 
3 STEPS: TO BUILD YOURSELF AS A BRAND

STEP3 :
• Help others Rise
•Greatness comes not from a position but
helping build a future

 
 
 
HOW TO BUILD YOURSELF AS A BRAND

• Whale done-catching
people doing right or
almost right
NOT GOTCHA : catching
people doing something wrong
KARAOKE
Karaoke: CHANGE BUILD A BRAND
Quiz to
assimilate
learning
Name_____ Cell:_____ Email:____ Time: 8:30a.m. OR 11:30a.m.

Take a picture and WhatsApp or mail


Question no 1
BRANDING YOURSELF, WILL HAVE YOU BECOME THE
……………………….FOR YOUR CUSTOMER (Professional Level)
OR YOUR RELATIONS (Personal Level)

A. ‘HANDY MAN’
B. ‘MAN FRIDAY’
C. ‘BEST MAN’
D. ‘GO TO PERSON’
Question no 2.
• THE REASON AS TO WHY WE COULD BUILD OURSELVES AS
A BRAND , AMONG OTHER IS TO PRODUCE

A. Likeability
B. More Pay
C. Better Wife
D. Bigger Car
Question no 3.

The 3 Pillars of Self-branding are 1.Heart(brand foundation)


2.Head (Brand Identity) and 3………….. (Brand experience)

A. Guts
B. Foundation
C. Ambition
D. Exploration
Question no 4.
•  …………. planning needs careful consideration and it may help to
create a personal profile highlighting relevant skills, experience,
strengths and weakness.

A. life
B. Value
C. Career
D. Home
Question no 5.
The three steps to Branding Yourself as Per Indra Nooyi are 1.Be
a life long student 2.Throw yourself into whatever you do
3.

A. Always have Generosity


B. Help others rise
C. Spread Goodness
D. Take every thing like a job
8 June 2016 Introduction to influencing 27
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