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INTRODUCTION

Ford motor company was created in 1903 by Henry


Ford and his partner
 on June 16 1903 ford sold first vehicle

 Since 1911 ford has been using lean

management to eliminate waste


 Ford introduced the assembly line to the

automobile industry 1913


 Ford manufactures cars SUVs &Trucks

 Ford is the 4th largest company in the world

 Ford buys into technology of other companies


HISTORY

 Founded in 1903 in Dearborn


 1908- Model T & first moving assembly line
 1938- Lost market share of rivals
 1970- Oil crisis
 1987- Luxury cars & buying of Aston Martin
 1988 -The era of W clay ford jr
 1999- Buying of volvo brand ;$6.45 billion
 2004- Introduction of ford escape hybrid
 2005- Redesingned mustang
MISSION STATEMENT
 Ford motor company is a world wide leader
 Our mission is to improve continually our
products and services to meet our customers
needs
VISION STATMENT
 To become the worlds leading consumer
company for automotive products and services
Organizational structre
AWARDS
. Car of the year 2019-Finland

. Car of the year 2019-Croatia

. Parkers new car award 2019 :best small family


car –Scotland

. Entrepreneurs car of the year –Spanin

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