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GAYATRI COLLEGE

OF
SCIENCE & MANAGEMENT

Present by: DUBA BHASKARA RAO


Chapter-1
 Introduction : a brief study on advantages and sales promotion marketing
of Samsung mobiles among wholesalers and dealers.
 Need for the study : It is expected the study of this topic would
contribute in clarifying the all concepts relating of the companies.
 Objectives of study
 Scope of study
 Methodology of study
 Limitation of stud
Chapter-2
 Company profile:Samsung, South Korean company that is one of the world’s largest producers of
electronic devices.
 Company history
 Company oprations
 Company major clients
 Company controversies
 Compant R&D
Chapter-3
 Theoretical framework
 Marketing strategies
 EMI scheme
 Execution
Chapter-4
 Data analysis and interpretation
Chapter-5
 Summary
 Suggestions
 bibliography
 Conclusion
THE END

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