Advertising Campaign

• Brand : Cubus Tea

• Strategy : To show that Cubus Tea refresh consumer’s mind and help
them to stay healthy and fit throughout the day.
• Big Idea : Gives the aroma and feel of Tea to consumers at anywhere
and anytime of the day.
• Execution : Catchy tag line ‘A sip of Life’. Portraying that Cubus Tea can
be consumed by different age groups and different professions
seamlessly
• Tactics: Social media, Collaboration with Cafeterias and restaurant,
Word of Mouth