IBM Learning

Why IBM is the #1 Learning Company

Best Practices in e-Learning _

Europe
May 2-5, 2006 Madrid, Spain

Ir. Mia Vanstraelen,

Director of Learning, IBM
Mia.vanstraelen @be.ibm.com © 2006 IBM Corporation
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Why IBM is the #1 Learning Company

• Learning integrated in the HR agenda

• Innovative Learning approaches

• Professional development supported

by the innovative learning solution

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IBM at a Glance
IBM Revenue & Income (US Billions)
2004 2003 2002
Revenue 96.3 89.1 81.2
Income 8.5 7.6 5.3
Total workforce in excess of 400,000 in 164 countries
The largest professional workforce in the world (50% + outside the US)
Full Time = ~ 320,000
Full Time Equivalents = ~ 18,000
Contractors = ~ 72,000
Our workforce is mobile and bifurcated
53% of FT under five years of service
24% of FT over 15 years of service
42% of the workforce is mobile
56% of the workforce is in Services

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IBM Human Resources Strategy

Attract, motivate and retain the best talent in our industry

Focus on Our People + Focus on Our Clients = Business Results

Differentiators as a great employer M

E
A
Workplace Performance Leadership S
Diversity Learning
Flexibility Differentiation Development U
R
E
M
E
N
Strategy focus areas T
S
 Growth &  Organizational  Workforce
Innovation Capability in Hyper Commitment
Growth Areas
HR Capability

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IBM Learning Vision

Positioning Learning to Develop…

Delivering Meeting
The Best Effectively
Value to Business
People Enabled
our Clients Results

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Advances in Integrated Learning

solutions improve the “Total Learning
Experience” using the PC

Personalized Learning Learning Labs

Work-based Learning Learning Suites

Prepare

Act

Reflect

Review

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Work Based Learning

Prepare

Act
Reflect

Review

8
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Work Embedded Learning

Sales Experts
Process Sales
Step Being Industry
Executed

CRM Tool Methodology

Guides

Customer
Specific Communities for
Data Collaborative
Learning
Industry
Specific
Big Play
Solution Prescriptive
Offerings Learning

6
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The Learning Suite: A structured

approach to Learning Content and
Resource Management

Check My Understanding
Master the Basics
Try a Simulation
Study in Depth
Advice from IBM Executives
Explore IBM Best Practices
Practice at Work
Discuss with a Colleague
Ask an Expert
©IBM On Demand Learning
5
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IBM facts on e-Learning

• 2005 Total Learning days = 2,041,878
• Or, in 2005: 14 M learning hours, o/w 56,5% e-L

• Various business metrics, justifying e-L investments

(from Gartner,Oct 13 2005, Nbr:G00131076 page 4 of 6)
• Greater retention of employees or customers

• Faster resolution of customer problems

• Higher customer satisfaction ratings

• Increased sales through resellers training

• Better adherence to regulatory requirements

• Wider sharing and exploitation of the compagny’s intellectual capital

• Faster time to market for new products

• IBM e-Learning days / Total Learning days

2000 2001 2002 2003 2004 2005

37% 43% 40% 47% 57% 56%

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Simplifying Professional
Development for our people
A Single Professional Development Interface

Career Tab

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Development@WorldCustoms portlet
Development@WorldCustoms
portlet is the one-stop-shop for
your career & professional
development

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Development@Customs homepage.

Cindy needs to
complete her
development plan and
wants to make
progress towards her
Customs Accreditation

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Closing the skills gap

One of the skill gaps

Cindy Soo has is in
Financial Analysis.
She chooses this skill.

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Professional Development Tool access

Through access to the

Professional
Development Tool,
Cindy Soo has
learning
recommendations to
close this gap. She
selects a course
and…

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Global Campus

It opens the Global campus offering information. Confirming that this

is the selection she wants, Cindy uses the link to add this activity to
her “My Activities” folder. She then returns to the home page.

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17 © 2006 IBM Corporation