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SOCIAL MEDIA

Technologies that facilitate the creation or sharing of information, ideas,


career interests and other forms of expression

Websites that enable users to create and share content


TYPES OF SOCIAL
MEDIA
1. Social Networks : Facebook , Twitter , Linkedln
2. Media Sharing Networks : Instagram , Pinterest , YouTube,tiktok
3. Social Blogging Networks : Tumblr, Medium
4. Discussion Networks : Quora , Reddit
5. Review Networks : Yelp, Glassdor
ADVANTAGES OF SOCIAL MEDIA

1. You reach large audiences


2. You have a direct connection with your audience
3. You can create organic content
4. You have access to paid advertising services
5. You build your brand
6. You can evaluate your performance
DISADVANTAGES OF SOCIAL MEDIA
1. Lacks emotional connection
2. Decrease face to face communication skills
3. Conveys inauthentic expression of feelings
4. Faciliates laziness
5. Reduses family closeness
6. Causes distractions
7. Time consuming
Research Summary
•More than half of the world now uses social media
•4.57 billion people around the world now use the internet, of those
users,  346 million new users have come online within the last 12 months
•5.15 billion unique mobile users
CONCLUSION

To be fair and honest we need to mention that social media has its
positive outcomes and has it drawbacks as well. It is your choice to
either use social media in a positive way and benefit from it in your
social and academic life, or fall as victim of social media's negative
impacts.
YOU
H A NK
T
.

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