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Click2Claim

A Customized Campaign Designed for Savlon

Presented by : Md. Khaled Amin


Existing Promotional Campaigns of Savlon

The following campaigns have been executed by


Savlon in Bangladesh:

• Savlon Super Saver


• 20 % Extra
• Buy one Get one free
And ……..So On
A customized Digital Campaign
would be much more effective
than any other campaigns initiated
by savlon.
Campaign Overview
http://www.thedailystar.net/
http://www.thedailystar.net/
Name : Md.Khaled Amin
Contact No:
01711361484
Email :
Khaled.amin@aiub.edu

Ok
Offers
Buy Discount
1 get 1 free

Congratulation !!!!
You have been rewarded with a
special offer. Enjoy 10% discount
on any savlon product. Please
claim your offer at any retail
outlet. Offer valid until Sunday ,
October 30 , 2018. Enjoy !!!!
Benefits
Savlon will get the following Benefits after
launching this campaign.
Campaign Budget
Items Rate
Homepage Banner ( 1st scroll for 14 days )
Web landing page banner advertisement for 14 days
SMS cost ( GP or Banglalink )
Campaign Management Cost
POS Materials for retail outlet
Total :

*VAT will be applicable as per government law


Digital Campaign Project
Project Outline ( Group )
• Project Type : Group ( maximum 3 members)
• Project Delivery Mode/Method : PPT
• Evaluation Policy : Individual
• Project Description : Based on the presentation
delivered by the course teacher, you are strictly
advised to design a Web 2.0 based digital campaign
for a local/foreign brand of your choice.
• Presentation date : To be announced later
Do not copy others materials/
themes/ideas.

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