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Figure of e-bu
siness model
A. Business to customer: This business model involves a business that sells
products directly to customer online. The B2C e-business model is more in
line with traditional retail business one of the main advantage of B2C model
is that retailers can focus on group of customer. Example of B2C is Wal-
Mart, Amazon.
B. Customer to customer: C2C model refer to citizen, the C2C business model
involve transaction between consumers. The consumers are buyer and
sellers. The advantage of C2C model is that it doesn’t require any
Intermediaries such as whole seller, distributor or retailers. Examples of
C2C are eBay and craigslist.