MARKETING ACTIVITIES BY DIFFERENT

INTERNATIONAL BRANDS.
BURGER KING

• Burger King has launched a number of timely global initiatives during the pandemic

• the brand showed consumers how to make their own Whoppers and other popular Burger
King sandwiches at home using store-bought ingredients

• The brand also rolled out a social media campaign doling out free Whoppers to students who
can answer tricky math, science and literature questions.
BURGER KINGS AD WHICH WAS MADE BEFORE PANDEMIC BUT
LATER THEY FELT THIS MIGHT BE USED IN THE SITUATION RIGHT
NOW.
NIKE

• Made an ad with public figures on it showing how everyday people doing their best to
stay fit indoors.
• the ad reads. “We may not be playing to giant crowds, but today we’re playing for 7.8
billion people.”
NIKE’S AD.
APPLE

• Apple started a new campaign and named it “Creativity Goes On”

• spot uses only “found footage” created by everyday users of Apple products and
celebrities alike,
• it celebrates how innovation can thrive in the face of isolation.
APPLE’S “CREATIVITY GOES ON”
MARKETING ACTIVATES BY VARIOUS NATIONAL
BRANDS.
HEALTH AT HOME

• 5 phone lines open at 7am everyday.

• 5 volunteers doctor are online to take average 500 calls a day.
• Available all over the country
DALLE MOMO

• The dumpling company prepares 250 meals a day

• Distributes to frontline workers at Sukraraj tropical
• Distributes to the homeless people in the Kathmandu Valley
ZONTA CLUB OF KATHMANDU

• prepares food packages and has partnered with several NGOs to distribute daily 1,000
meals 
• Distributed to  daily-wage earners who are out of jobs
• Each packet includes basic food items like rice, lentil, salt, sugar, tea, and oil.
THANKYOU!!