Professional Documents
Culture Documents
12/28/20 Chapter 16 - 1
Learning Objectives
After studying this chapter, you will be able to do the following:
3. List six tasks you need to complete to prepare for a successful job
interview
12/28/20 Chapter 16 - 2
Submitting
Submitting Your
Your R
Réésum
suméé
12/28/20 Chapter 16 - 4
A sample job posting
12/28/20 Chapter 16 - 5
225 Eucalyptus Avenue
Chand Nagri, Rawalpindi 440000
March 13, 2018
The reference to opportunity to put my math skills to the test as part of the statistical comparison of various
his résumé freight modes. As you can see from my résumé, I also have more than three years of part- The
emphasizes his time experience working with customers in both retail and commercial settings. This explanation
customer service experience taught me the importance of customer service, and I want to start my professional echoes the
orientation and also career with a company that truly values the customer. In reviewing your website and reading qualifications
shows he has done stated in the
several articles on Lloyd’s List and other trade websites, I am impressed by Sea-Air's job
his homework by
researching constant attention to customer service in this highly competitive industry. posting.
the company.
My verbal communication skills would be best demonstrated in an interview, of course. I
would be happy to meet with a representative of your company at their earliest convenience. I In the close, he
can be reached at dalton.k.smith@gmail.com or by phone at (051) 555-3737. politely asks for
The letter doesn't an interview in
include a a way that
handwritten Sincerely,
emphasizes
signature because yet another job-
it was uploaded to Dalton Smith related skill.
a website along
Chapter 16 - 6
with his résumé.
12/28/20 Figure 16.1 Solicited Application Message
Writing Application Letters
• Prospecting is more challenging because you don’t have the clear target you have
with a solicited message.
• You will need to do more research to identify the qualities that a company would
probably seek for the position you are searching (see Figure 16.2).
– Also, search for news items that involve the company, its customers, the profession, or
the individual manager to whom you are writing.
• Using this information in your application letter helps you establish common
ground with your reader—and it shows that you are tuned in to what is going on in
the industry.
12/28/20 Chapter 16 - 7
457 Mountain View Rd.
Chand Pur, Islamabad 44000
June 16, 2018
Working as a clerk and then as an assistant manager in a large department store has taught me how to
anticipate customer problems and deliver the type of service that keeps customers coming back. Moreover, my
The body points
recent BA degree in retailing, which encompassed such courses as retailing, marketing, management, and
out personal
qualities that business information systems, will provide your store with a well-rounded associate. (Please refer to my
aren’t specifically enclosed résumé for more information.) You'll find that I'm interested in every facet of retailing, eager to take
stated in her on responsibility, and willing to continue learning throughout my career.
résumé.
I understand that Wal-Mart prefers to promote its managers from within the company, and I would be pleased
to start out with an entry-level position until I gain the necessary experience. Do you have any associate
positions opening up soon? Could we discuss my qualifications? I will phone you early next Wednesday to
arrange a meeting at your convenience.
Sincerely,
– Resist the temptation to stand out with gimmicky application letters; impress
with knowledge and professionalism instead.
– If the name of an individual manager is at all findable, address your letter to that
person, rather than something generic such as “Dear Hiring Manager.”
• Ask the people in your network if they know a name. If another applicant
finds a name and you don’t, you’re at a disadvantage.
– Clearly identify the opportunity you are applying for or expressing interest in.
• Keep in mind that all you are trying to do at this point is move the
conversation forward one step.
12/28/20 Chapter 16 - 10
Your application letter is a form of advertising, so organize it like a sales letter
by using the AIDA approach.
12/28/20 Chapter 16 - 11
Using the AIDA Model for Application Letters
• Getting attention. The opening paragraph of your application letter has two
important tasks to accomplish:
2. giving the recipient a reason to keep reading by demonstrating that you have
some immediate potential for meeting the company’s needs.
Opening paragraph
You want retail clerks and managers who are accurate, enthusiastic, and experienced. You
want someone who cares about customer service, who understands merchandising, and who
can work with others to get the job done. When you’re ready to hire a manager trainee or a
clerk who is willing to work toward promotion, please consider me for the job.
12/28/20 Chapter 16 - 12
Using the AIDA Model for Application Letters
• Building interest and increasing desire. The middle section of your letter presents your
strongest selling points in terms of their potential benefit to the organization, thus building
interest in you and creating a desire to interview you. Be specific
– If you are deficient in any of these requirements, stress other solid selling points to help strengthen
your overall presentation.
– Highlight personal characteristics that apply to the targeted position, such as your ability to work
hard or handle responsibility.
• Toward the end of this section, refer the reader to your résumé by citing a specific fact or
general point covered there.
12/28/20 Chapter 16 - 13
Dear Ms. Downing:
Opening paragraph
You want retail clerks and managers who are accurate, enthusiastic, and experienced. You
want someone who cares about customer service, who understands merchandising, and who
can work with others to get the job done. When you’re ready to hire a manager trainee or a
clerk who is willing to work toward promotion, please consider me for the job.
Middle section
Working as a clerk and then as an assistant manager in a large department store has taught
me how to anticipate customer problems and deliver the type of service that keeps customers
coming back. Moreover, my recent BA degree in retailing, which encompassed such courses
as retailing, marketing, management, and business information systems, will provide your
store with a well-rounded associate. (Please refer to my enclosed résumé for more
information.) You'll find that I'm interested in every facet of retailing, eager to take on
responsibility, and willing to continue learning throughout my career.
Final paragraph
I understand that Wal-Mart prefers to promote its managers from within the company, and I
would be pleased to start out with an entry-level position until I gain the necessary experience.
Do you have any associate positions opening up soon? Could we discuss my qualifications? I
will phone you early next Wednesday to arrange a meeting at your convenience.
12/28/20 Chapter 16 - 14
Figure 16.2 Unsolicited Application Letter
Using the AIDA Model for Application Letters
• Motivating action. The final paragraph of your application letter has two
important functions:
2. to facilitate a reply.
Offer to come to the employer’s office at a convenient time or, if the firm is some distance
away, to meet with its nearest representative or arrange a telephone interview.
– Include your email address and phone number, as well as the best time to reach you.
– Alternatively, you can take the initiative and say that you will follow up with a phone
call.
12/28/20 Chapter 16 - 15
Dear Ms. Downing:
Opening paragraph
You want retail clerks and managers who are accurate, enthusiastic, and experienced. You
want someone who cares about customer service, who understands merchandising, and who
can work with others to get the job done. When you’re ready to hire a manager trainee or a
clerk who is willing to work toward promotion, please consider me for the job.
Middle section
Working as a clerk and then as an assistant manager in a large department store has taught
me how to anticipate customer problems and deliver the type of service that keeps customers
coming back. Moreover, my recent BA degree in retailing, which encompassed such courses
as retailing, marketing, management, and business information systems, will provide your
store with a well-rounded associate. (Please refer to my enclosed résumé for more
information.) You'll find that I'm interested in every facet of retailing, eager to take on
responsibility, and willing to continue learning throughout my career.
Final paragraph
I understand that Wal-Mart prefers to promote its managers from within the company, and I
would be pleased to start out with an entry-level position until I gain the necessary experience.
Do you have any associate positions opening up soon? Could we discuss my qualifications? I
will phone you early next Wednesday to arrange a meeting at your convenience.
12/28/20 Chapter 16 - 16
Figure 16.2 Unsolicited Application Letter
How To Write
A Cover Letter - Contents
• Paragraph 1: • Paragraph 3:
– How and what you know about
the organization and the industry.
– to ask the reader for a
specific action and
– What you want. The reason
12/28/20 17
Dear Name,
As an accomplished individual with a rapidly increasing range of industry experience, I believe I
am someone who will be an asset to your firm. With strong instincts and a proven record in the
areas of Account Writing, Account Management, Account Advisory, Chart of Accounts
Preparation, Finalization of Accounts, MIS Reports Preparation, Auditing, Internal Auditing &
Taxation, I would like to explore the possibility of putting my skills and experience to work for you.
As you can see from my enclosed resume my career encompasses roles in coordination,
collaboration and overall leadership. I am confident that my training, skills and my background will
suit you perfectly. I am someone who consistently delivers top quality results no matter what the
challenge. I am persuasive, self-confident and effective, and have proven to be a respected and
valued employee in the past. My dedication to excellent performance, ability to interact
professionally with all levels of personnel and my drive to grow in this field makes me an asset to
an organization such as yours.
I would be pleased to have the opportunity to discuss the future employment and look forward to
hearing from you soon. Please contact me at the contact information given below.
Sincerely,
Your Name
12/28/20 Chapter 16 - 19
Following Up After Submitting a Resume
• If your application letter and résumé fail to bring a response within a month or so,
follow up with a second letter or email message to let the company know you are
still interested.
• This follow-up message will also give you a chance to update your original
application with any recent job-related information.
12/28/20 Chapter 16 - 20
Following Up After Submitting a Resume
– you can share an additional piece of information that links your qualifications to the
position and
– ask a question about the hiring process as a way to gather some information about your
status.
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Writing One Page Resume
12/28/20 Chapter 16 - 22
Summary of sections
• Name (in bold)
• Address, telephone number, e-mail address
• Personal Statement
• Key Skills And Competencies
• Education
• Employment
• Achievements and awards
• Professional affiliations
• Publications or projects
• Personal Interests and Hobbies
Optional
• References
• As you get ready to begin interviewing, keep two vital points in mind.
• Start your preparation and research early; the best job offers usually go to
the best-prepared candidates.
• The employer’s objective is to find the best talent to fill available job
openings, and your objective is to find the right match for your goals and
capabilities.
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Typical Sequence of Interviews
• Most employers interview an applicant multiple times before making a job
offer.
• Depending on the company and the position, the process may stretch out
over many weeks or it may be completed in a matter of days.
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Typical Sequence of Interviews
12/28/20 Chapter 16 - 27
Typical Sequence of Interviews
• The selection stage of interviews helps the organization narrow the field a
little further.
– Typically, if you are invited to visit a company, you will talk with several people: a
member of the HR department, one or two potential colleagues, and your potential
supervisor.
– display enthusiasm.
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Typical Sequence of Interviews
12/28/20 Chapter 16 - 29
Types of Interviews
• Interview methods can be distinguished by the way they are structured,
the number of people involved, and the purpose of the interview.
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Types of Interviews
• In a behavioral interview, you are asked to describe how you handled situations
from your past. In behavioral based interviewing you want to prepare STAR’s.
– Situation or Task
– Action Taken
– Result of Your Action
• Employers use these questions to assess your job-related technical skills and
your ability to work under pressure, coordinate with others, and resolve conflict.
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Behavioral Based Questions
– Say “I” (The interviewer wants to know what your role in the
example was. )
– For example you might tell the interviewer about a group project you
worked on. Instead of telling him/her you received a passing grade,
say what grade, was it the highest in the class.
– Be Concise
Types of Interviews
• A situational interview focuses on how you would handle various
hypothetical situations on the job.
– The more you know about the job, the better you will do during the interview.
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Interview Media
Have a copy of all the materials you have sent the employer. Maintain a professional style in your responses and
be sure to ask questions that demonstrate your
Use a landline to avoid mobile phone reception problems.
knowledge of the company and the position.
Prepare for a video interview as you would for an Virtual online interviews can range from simple
in-person interview and take extra steps to become structured questionnaires and tests to sophisticated
familiar with the equipment and the process. job simulations that are similar to working
interviews.
12/28/20 Chapter 16 - 35
What Employers Seek
Organization
Organization Fit
Fit Job
Job Qualifications
Qualifications
Background
Background Education
Education
Attitudes
Attitudes Experience
Experience
Style
Style Skills
Skills
12/28/20 Chapter 16 - 36
What Employers Seek
• Interviews give employers the chance to go beyond the basic data of your
résumé to get to know you and to answer two essential questions.
• The first is whether you can handle the responsibilities of the position.
– You may also be asked how you would apply those skills in hypothetical
situations.
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What Employers Seek
• The second question is whether you will be a good fit with the
organization and the target position.
– The general aspect concerns your overall personality and approach to work.
• Your qualifications could be stellar, but if an employer suspects that you might be a
negative presence in the workplace, you probably will not get the job offer.
– The specific aspect involves the fit with a particular company and position.
Just like people, companies have different “personalities.”
• Expectations also vary from job to job within a company and from industry to
industry.
• Even though you might have the technical qualifications for a particular job, you
might not have the right mix of personal attributes.
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Pre-employment Testing
– Integrity tests. You might not think that a test could identify job candidates who
are more likely to steal from their employers or commit other ethical or legal
infractions, but employers have had some success in using integrity tests.
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Ask yourself these questions to test your way of looking at integrity and honesty:
12/28/20 Chapter 16 - 40
Pre-employment Testing
– Dependability,
– Commitment,
– Honesty, and
– Motivation.
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12/28/20 Chapter 16 - 42
Pre-employment Testing
• Job skills tests. These tests are the most common type, and are designed
to assess competency or specific abilities needed to perform a job.
• Substance tests. Drug and alcohol testing is one of the most controversial
issues in business today.
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Pre-employment Testing
– To help prevent a background check from tripping you up, make sure your
college transcript and credit record are correct and up-to-date.
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The full format of a long report can be
as follows:
• Title page
• Acknowledgements
• Executive Summary
• Table of Contents
• Introduction/Terms of Reference/Scope
• Procedure
• Findings (the evidence)
• Conclusions
• Recommendations
• References/Bibliography
• Appendices
– the title page,
– executive summary,
– introduction, (background/histrory)
– problem/need,
– objective/solution,
– work plan,
– staffing,
– Budget (a breakdown of costs),
– evaluation, and
– conclusion.
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Suggested Topics
• Writing reports
1. Writing a report on the current state of Pakistani stock market, reasons for its downturn and
the way forward
2. Importance of communication in global business world (consider why communication is
important citing historical examples as well as recent in addition considering culture, across
culture, intercultural issues, etc.).
3. What efforts if any, Pakistani corporate sector is taking to make your environment greener
and healthier? You are required to give suggestions to further improve their efforts
4. How can we promote more tolerant behavior within Pakistani society?
5. How should children be taught about responsible Internet use?
• Preparing proposals
1. Why Pakistan’s first television network unable to compete in the existing market? Prepare a
plan to put PTV on positive footing. (determine problems and then solution)
2. Reviving Lollywood (history and background, its zenith and fall, what can be done by the
govt. the industry itself, and public at large, who are the stakeholders)
3. Solving parking problem at Karachi company (you are a private company)
4. Give City Govt. Rawalpindi proposal to tackle their garbage disposal problem
5. What should be done to lower the national debt?
6. What could be done to make the electoral system more effective?
7. How can the government make programs such as welfare, Medicaid, and Social
Security more effective?
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Preparing
Preparing for
for aa Job
Job Interview
Interview
Preparing for a Job Interview
• Having acquired an insight into the interviewing and assessment process, you’re
now ready to begin preparing for your interviews.
• The more prepared you are, the less nervous you will be about the interviewing
process.
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Learning About the Organization
and Your Interviewers
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Learning About the Organization
and Your Interviewers
• Learn as much as you can about the managers who will be interviewing you, if you
can get their names.
– For example, if you learn that an interviewer lists membership in a particular professional
organization, you might ask him or her whether the organization is a good forum for people to learn
about vital issues in the profession or industry. This question gives the interviewer an opportunity to
talk about his or her own interests and experiences for a moment, which builds rapport and might
reveal vital insights into the career path you are considering.
• Just make sure your questions are sincere and not uncomfortably personal.
12/28/20 Chapter 16 - 51
• Throughout the interview process, you can expect to get a mix of questions
that are specific to you and the particular job opening, as well as questions that
are of a more general nature.
12/28/20 Chapter 16 - 52
• Where do you want to be five years from now?
• Your answer should reflect your desire to contribute to the employer’s long-term goals,
not just your own. Whether this question yields useful information is a matter of debate,
but be prepared to answer it.
• What didn’t you like about previous jobs you have held?
• Describe something that you did not like in a way that puts you in a positive light, such
as having limited opportunities to apply your skills or education. Avoid making negative
comments about former employers or colleagues.
12/28/20 Chapter 16 - 53
• Why do you want this job?
• Companies want to hire people who are passionate about the job.
– First, identify a couple of key factors that make the role a great fit for you (e.g., “I love
accounting because I have always been fascinated by the numbers.)
– Then share why you love the company (e.g., “I’ve always been passionate about
education, and I think you guys are doing great things, so I want to be a part of it”).
• If you're asked this question, you're in luck: There's no better setup for you to
sell yourself and your skills to the hiring manager.
– that you can not only do the work, you can deliver great results;
– that you'll really fit in with the team and culture; and
– that you'd be a better hire than any of the other candidates.
Planning Questions of Your Own
• Plus, interviewers expect you to ask questions and tend to look negatively on
candidates who don’t have any questions to ask.
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Building Your Confidence
• Interviewing is stressful for everyone,
so some nervousness is natural.
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Building Your Confidence
• Instead of worrying about how you will perform in the interview, focus on how
you can help the organization succeed.
• The more prepared you are, the more confident you’ll be.
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Polishing Your Interview Style
• Competence and confidence are the foundation of your interviewing
style, and you can enhance these attributes by giving the interviewer an
impression of good manners and good judgment.
Good Manners
Competence
Confidence
Good Judgment
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Polishing Your Interview Style
• You can improve your interviewing style by staging mock interviews with
a friend.
– You can record these practice sessions and then evaluate them yourself. After each
practice session, look for opportunities to improve.
• You are more likely to have a • These nonverbal signals convince the
successful interview if you; interviewer that you are:
• maintain eye contact, • alert,
• assertive,
• smile frequently, • dependable,
• sit in an attentive position, and • confident,
• responsible, and
• use frequent hand gestures.
• energetic.
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Polishing Your Interview Style
• The sound of your voice can also have a major impact on your
success in a job interview.
– If your voice sounds too loud or too soft, practice adjusting it.
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Presenting a Professional Image
• Clothing and grooming are important elements of preparation because they reveal
something about your personality, professionalism, and ability to sense the
unspoken “rules” of a situation.
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Being Ready When You Arrive
12/28/20 Chapter 16 - 63
Being Ready When You Arrive
• You may also want to take a small calendar, a transcript of your college grades, a
list of references, and a portfolio containing samples of your work, performance
reviews, and certificates of achievement.
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Being Ready When You Arrive
• Be sure you know when and where the interview will be held.
– The worst way to start any interview is to be late, so plan to arrive early.
– Verify the route and time required to get there, even if that means traveling there ahead
of time.
– Use this time to review the key messages about yourself that you want to get across in
the interview.
– Conduct yourself professionally while waiting.
– Show respect for everyone you encounter and avoid chewing gum, eating, or drinking.
– Anything you do or say at this stage may get back to the interviewer, so make sure your
best qualities show from the moment you enter the premises.
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The Interview Process
2 Question-and-Answer
12/28/20 Chapter 16 - 67
The Warm-Up Stage
• Body language is important at this point.
12/28/20 Chapter 16 - 68
The Question-and-Answer Stage
• Questions-and-answers will consume the greatest part of
the interview.
• Let the interviewer lead the conversation, and never answer a question before he or
she has finished asking it.
• If you periodically ask a question or two from the list you have prepared, you
will not only learn something but also demonstrate your interest.
12/28/20 Chapter 16 - 69
The Question-and-Answer Stage
– Listening should make up about half the time you spend in an interview.
12/28/20 Chapter 16 - 70
The Question-and-Answer Stage
• Employers cannot legally discriminate against a job candidate on the basis of race,
color, gender, age (from 40 to 70 years), marital status, religion, national origin, or
disability.
• If you are asked personal questions, how you respond depends on;
– what you think the interviewer will do with the information, and
– whether you want to work for a company that asks such questions.
12/28/20 Chapter 16 - 71
The Close
• Like the warm-up, the end of the interview is more important
than its duration would indicate.
• You can generally tell when the interviewer is trying to conclude the session.
• When you get the signal, respond promptly, but do not rush.
• Thank the interviewer for the opportunity and express an interest in the organization.
• If you can do so comfortably, try to pin down what will happen next, but do not press
for an immediate decision.
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The Close
• If you do receive an offer during the interview, you will naturally want to discuss
salary.
• If asked about your salary requirements, you can say that they are open or
negotiable, or that you would expect a competitive compensation package.
• If you do not like the offer, you might try to negotiate, provided you are in a good
bargaining position and the organization has the flexibility to accommodate you.
• If salary is not negotiable, you may find some flexibility in the overall
compensation and benefits package.
12/28/20 Chapter 16 - 73
The Close
• If yours is a typical job search, you will have many interviews before you accept an
offer.
• For that reason, keeping a notebook with interview notes can help you refresh your
memory of each conversation.
• As soon as you leave the interview facility, jot down the names and titles of the
people you met.
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Following
Following Up
Up After
After the
the Interview
Interview
Common Types of Employment
Messages Following an Interview
12/28/20 Chapter 16 - 76
Common Types of Employment Messages
Following an Interview
• Consider the following tips when writing the most common types of employment
messages:
12/28/20 Chapter 16 - 77
Common Types of Employment Messages
Following an Interview
• Time Extension: If you receive a job offer while other interviews are still pending,
you can ask the employer for a time extension. Open with a strong statement of
your continued interest in the job, ask for more time to consider the offer, provide
specific reasons for the request, and assure the reader that you will respond by a
specific date.
12/28/20 Chapter 16 - 78
Common Types of Employment Messages
Following an Interview
• Acceptance Letter: When you receive a job offer that you want to accept, reply
within five days. Begin by accepting the position and expressing thanks. Identify
the job that you’re accepting. In the next paragraph, cover any necessary details.
Conclude by saying that you look forward to reporting for work.
• Declining a Job Offer: After all your interviews, you may find that you need to
write a letter declining a job offer. Use the techniques for negative messages (see
Chapter 9): Open warmly, state the reasons for refusing the offer, decline the offer
explicitly, and close on a pleasant note, expressing gratitude. By taking the time to
write a sincere, tactful letter, you leave the door open for future contact.
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Common Types of Employment Messages
Following an Interview
• Resignation Letter: If you get a job offer and are currently employed, you can
maintain good relations with your current employer by writing a letter of
resignation to your immediate supervisor. Follow the approach for negative
messages and make the letter sound as positive as possible, regardless of how you
feel. Don’t take this letter as an opportunity to vent any frustrations you may have.
Say something favorable about the organization, the people you work with, or what
you’ve learned on the job. Then state your intention to leave and give the date of
your last day on the job. Be sure you give your current employer at least two
weeks’ notice.
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