ASSESSING EXPORT

INDUSTRY
International Management
DAN BRYAN L. GNILO
 01 INDUSTRY EXTRA STRUCTURE

EXPORT PERFORMANCE

CONTENTS 02
03 ISSUES AND PROBLEM

04 POTENTIALS AND PROSPECTS

 ASSESSING EXPORT INDUSTRY
Is your company’s product or service a good candidate to
sell in overseas markets?   
What is your product or service’s export potential?

1. EXAMINE THE DOMESTIC SALES

2. EXAMINE THE UNIQUE OR IMPORTANT FEATURES OF YOUR PRODUCT
TRENDS OF EXPORTS
•World’s Top Export Products
•Below are the world’s top export product categories that
generated the highest dollar values during 2019. Also shown is
each product group’s overall share of worldwide shipments.

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TOP EXPORTS IN USA
•These are the top US exports
•Food, beverage and feed: $133 billion. ...
•Crude oil, fuel and other petroleum products: $109 billion. ...
•Civilian aircraft and aircraft engines: $99 billion. ...
•Auto parts, engines and car tires: $86 billion. ...
•Industrial machines: $57 billion.
•Passenger cars: $53 billion. ... e

•Pharmaceuticals: $51 billion.

TOP EXPORTS IN THE PHILIPPINES

1.Electrical machinery, equipment: US$34.7 billion (49.3% of total exports)

2.Machinery including computers: $10.6 billion (15.1%)

3.Fruits, nuts: $2.6 billion (3.7%)

4.Optical, technical, medical apparatus: $2.2 billion (3.1%)

5.Gems, precious metals: $1.6 billion (2.3%)

6.Copper: $1.4 billion (2%)

7.Ores, slag, ash: $1.2 billion (1.8%)

8.Vehicles : $1.1 billion (1.5%)

9.Mineral fuels including oil: $1.04 billion (1.5%)

10.Plastics, plastic articles: $1.02 billion (1.5%)

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 DIRECTION OF TRADE
Direction of trade means a study of the countries
to whom the exports are made and from whom
the imports are made. 

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COMPOSITION OF EXPORTS
.Composition Of Philippines
exports has registered a number
of structural changes during the
planning period. There has been
a decline in the importance of
agricultural and allied products
and a substantial increase in the
GOODS
importance of manufactured
AND
products..
SERVICES

MERCHANDISE,
FREIGHT, The country’s total external trade
TRANSPORTATION, in goods in August 2020, which
FINACIAL SERVICES amounted to USD 12.33 billion,
declined at an annual rate of -21.0
TOURISM , percent. This was higher than its
previous month’s annual drop of
COMMUNICATION
-18.1 percent, and -2.6 percent
drop in August 2019. (Table A) Of
the total external trade in August
2020, 58.4 percent were imported
goods, and the rest were exported
goods..
Performance of SME’s
Small and medium enterprises (SMEs) are considered to
be the backbone of the European Union’s (EU) economy
(European Commission, 2016a), while the
entrepreneurship is seen as ‘an engine of economic
growth’ (Audretsch, 2009).
KEY TAKEAWAYS
•Small and mid-size enterprises (SMEs) are businesses that maintain
revenues, assets or a number of employees below a certain threshold.
•Each country has its own definition of what constitutes a small and
medium-sized enterprise (SME).
•Small and mid-size enterprises (SMEs) play an important role in the
economy, employing vast numbers of people and helping to shape
innovation.
•Governments regularly offer incentives, including favorable tax
treatment and better access to loans, to help keep them in business.
Importance of SME’s

The SME sector is a major
engine which encourages the
growth of jobs and wealth
creation in the country's
economic
system. SMEs performance
act as a significant part that
is linked to the strengthening
and enhancement of the
development of the country.
 THANKS
CARLOS J. JACOBO
Professor
International Management
Bicol College, Daraga Albay