Begin your presentation with the Four Ps

Purpose
The reason for the presentation

Payoff
What the audience will gain

Preview
The major points to be covered

Process
How the session will be run
Example – using the Four Ps

1. Purpose 3. Preview
The reason for the presentation The major points to be covered

Example: Today we will discuss our detailed analysis

conducted on universities in KSA. The discussion
Example: When we last met, we kicked off a will include:
study on how to scale-up our recruiting efforts Topic Time
from local universities. Today I am here to 1. Employment Demands 5 min
update you on our progress and gain your
2. Resourcing options 10 min
agreement on next steps.
3. Budget considerations 5 min
4. Implementation plan 20 min

2. Payoff
What the audience will gain
Example: By the end of this session,
Ma’aden will be prepared to launch the
largest university recruiting campaign in
the company’s history, which will make a
significant contribution to our ambitious
growth targets for the next 10 years.
4. Process
How the session will be run
As you can see by this agenda, the first 20 minutes will be
spent reviewing our recommendations. We will then have
20 minutes for discussion and questions. Does this sound
okay?
1. Let’s switch our mobiles to the silent mode
2. Keep your questions to the end of the presentation
3. No need to take notes, I will distribute slides at the end
Example – using the Four Ps
1. Purpose
The reason for the presentation
Example: When we last met, we kicked off
a study on how to scale-up our recruiting
efforts from local universities. Today I am
here to update you on our progress and
gain your agreement on next steps.
2. Payoff
What the audience will gain
Example: By the end of this session,
Ma’aden will be prepared to launch the
largest university recruiting campaign in
the company’s history, which will make a
significant contribution to our ambitious
growth targets for the next 10 years.
3. Preview
The major points to be covered
4. Process
+
How the session will be run
Example: Today we will discuss our detailed analysis
conducted on universities in KSA. The discussion will
include:
Topic Time
1. An estimate of how many students 5 min
can be sourced annually
2. Actions to ensure adequate annual
10 min
flow of new recruits
3. How we can best prepare university 5 min
graduates to join our company
4. Open discussion and next steps 20 min
As you can see by this agenda, the first 20 minutes
will be spent reviewing our recommendations. We will
then have 20 minutes for discussion and questions.
Does this sound okay?
Template - the Four Ps

1. Purpose 3. Preview
The reason for the presentation The major points to be covered

4. Process
+
How the session will be run

Please list the major topics you will cover, along with
estimated time for each:

Topic Time
1. x min

2. x min
2. Payoff
What the audience will gain 3. x min

[etc] [etc]