You are on page 1of 4

Delivery strategy

Easy come, Easy go


In numbers, what does this mean? No more
transport or handling is needed for
approximately 2 billion cans per year before they
are ready to deliver the facilities for their final
place. These saves more than ten thousand truck
journeys of 700 kilometers each or more than 7
million kilometers annually, from comparable
environmental pollution.
Less transport means less CO2
Development to wall-to-wall production
technology, it was possible to prevent the
release of CO2 toxic gas into the atmosphere.
Transportation to more than 160 nations
worldwide
Red Bull's products are transported to many
countries around the world from Austria and
Switzerland.
Red Bull tastes the finest frozen ice

If it's a ride to a grocery shelf, a convenience


shop, a pub, a club, a festival or a restaurant
– the can (and its contents) always have
something important to do after they've hit
their destination: relax. It's no mystery that
Red Bull tastes the most cool. That's why
Red Bull is working tirelessly to make sure
that the drink is not only kept on the racks,
but somewhere with the optimal temperature
– most often in the specially built Red Bull
coolers.
Production wall to wall

Saving money over short distances In addition to


using 80% of our electricity from green sources,
we have generated what is known as 'Wall-to-
Wall' at the distribution plant. This ensures that
our cans are produced and loaded at the same
site-helping us save several miles of transport.
Because we don't have to move empty cans to
the filling factory, this cuts the footprint
dramatically! What does Wall-to-Wall mean by
numbers? About two billion cans per year do not
need to be shipped until they are able to depart
the factory for their final destination.

You might also like