GROUP MEMBERS:

• Hanoof
• Sittara Tanveer • Fiza
• Takreem Fatima
• Kiran Tanveer
• CRITICAL ANALYSIS OF COCACOLA
HISTORY OF COMPANY

• Dr. John Stith Pemberton, a local pharmacist, produced the syrup for Coca-Cola, and carried a jug of the new
product down the street to Jacobs' Pharmacy, where it was sampled, pronounced "excellent" and placed on sale
for five cents a glass as a soda fountain drink.
• In 1960, we acquired Minute Maid. That was our first step toward becoming a total beverage company.
• Now we have passionate about beverages around the world, with around 200 brands — from Coca-Cola, to
smartwater, to Costa coffee
Mission Strategy formulation:
Mission:

• to refresh the world in mind, body, and spirit, to inspire moments

of optimism and happiness through our brands and actions.
• and to create value and make a difference.
Vision:

• Inspiring each other to be the best we can be by

providing a great place to work.
Core values:

• leadership
• Collaboration
• integrity
• Accountability
• passion
• Diversity
• quality