CONSUMER BEHAVIOR ON LIFE

INSURANCE
PNB METLIFE

BY: APURVA DHAR

(42925588818)
INTRODUCTION
PNB MetLife was previously known as MetLife India
Insurance Company Limited (MetLife India)
 It has been present in India since 2001.
CSR
 DAMINI
 PNB MetLife Junior Badminton Championship

 CSR programme in Karnataka

 CSR programme in Jammu & Kashmir

RESEARCH METHODOLOGY
RESEARCH DESIGN AND COLLECTION OF DATA
For this study, the research is conducted using primary
data i.e. questionnaire.
FINDINGS
 Maximum respondents were highly interested in fixed
deposit plans.
 Maximum respondents were not fully aware of PNB
MetLife plans.
 The respondent wants Insurance as a tool of Life coverage.

 16% people do not have any Life Insurance policy.

 The respondents feel that financial advisor is a major

source of information about the investment plans.
 Most of the respondents are satisfied with the service
provided by the company.
 LIC has been a major competitor for PNB MetLife in the
market.
LEARNINGS

 Company Profile.
 Learned about the consumer perception towards
insurance policies.
 Gained practical knowledge.
THANK YOU.