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SWOT Analysis

SWOT (an acronym for “strengths, weaknesses, opportunities, and threats”) analysis is a strategic
planning tool that gives you insight into the current state of your business in the context of market
and consumer conditions. 

It forces you to be brutally honest about where you are today and the possibilities that lie ahead,
laying the foundation for brand and business strategies and goal-setting. SWOTs are agile because
they can be applied to any aspect of your product, brand, or business—as long as they align with
your overall brand or business goals.

Assessing the strengths, weaknesses, opportunities, and threats is an essential process for any
brand
SWOT Analysis

STRENGTHS WEAKNESSES
What are you good at? What

S W
What are your weaknesses?
makes you shine so bright you Where do your competitors
need aviator shades? What have an edge? What do
unique skill sets put you at an others perceive as your
advantage? What do others (e.g., vulnerabilities or
customers, partners, vendors, disadvantages?
competition, etc.) think you’re
good at?

OPPORTUNITIES THREATS
What are your competitors

O What trends, business, or market


opportunities could you exploit to
positively impact you and your
business? Is there a geographic
doing that could endanger
or damage your business?
Who or what are the
T
opportunity? A more affordable environmental
vendor or acquisition candidate? troublemakers? What
requires your immediate
attention?
SWOT Analysis of AMD

The AMD vs Intel war wages on, but AMD may have finally have a
chance to topple Intel to take its place as the best processor.
Company Background
AMD (Advanced Micro Devices) is a popular American multinational semiconductor company that was
formed during the year 1969 and is headquartered in Santa Clara, California, and Austin, Texas.

The main products of AMD are Microprocessors, Graphics Processing Units, Embedded Processors,
Workstations and Personal Computers, and Embedded Systems applications.
SWOT Analysis
S STRENGTHS
 High-Performance  Strategic Sourcing
Computing
 Excellent Research and
 AMD Quality Development
Policy
 Fewer Competitors
 Innovation
 Successful Track Record
 Global Operations
 Guinness World Record
Achievement
SWOT Analysis

W WEAKNESSES
 Less seen in Mobile
Market

 Less Market Share


SWOT Analysis
O OPPORTUNITIES
 Penetrate into  Lost Cost CPU
Mobile Market
 New Consumer Behaviour
 New Product and Trends
Services

 Virtualization Space
SWOT Analysis

T THREATS
 Competitors

 Environmental
Regulations

 Rising Raw Material

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