BUSINESS PLAN

MVLD Group Co.

 MVLD Group Co.
PRODUCT

Milktea has become a popular beverage for Filipino consumers over the past years. Its popularity has given rise
to hundreds of milk tea stalls and stores and has made major restaurant chains include it in its menu. Clearly, the
demand for milk tea in the country is steadily rising with smaller stores selling around 300 drinks a day.

The Company decided to franchise Chatime due to its popularity and product that offers not only Milktea but
also Frappe and Smoothies.
 MVLD Group Co.
PRODUCT

Chatime has variety of flavors-------

 MVLD Group Co.
PLACE/LOCATION

Target Store were located at Salawag Crossing, Salawag-Paliparan Rd. Dasmariñas,

Cavite.

2
1
TARGET MARKET

3 1 Salawag Terminal
1 2
4
2 Salawag Elementary School

3 Cavite School of Life & ISHRM

4 Dasmariñas Medical Center

COMPETITOR

1 Figaro (Coffee Shop)

2 Tea Tone (Milktea Shop)

3 I love Milktea (Milktea Shop)

3 4 Veal Burger
 MVLD Group Co.
FINANCING