Amazon

B004: Abhay Kamath

B036: Yashvardhan Pawar
B056: Shubham Aggarwal
B060: Junaid Ahmed
B066: Shubhali Mehrotra
Identifying measures – Amazon – C-Suite level
Financial Goals
• Revenue growth (YoY percentage)
• Profitability (net level and gross
level)
• Return on investment (ROI)
Customer
(percentage)Goals
• Market share (percentage)
• Cost of customer acquisition (INR)
• Customer retention rate (percentage)
Internal Business Process Goals
• Time to launch new products
(months/years)
• New product profitability (product level
percentage)
Learning and Growth Goals
• Employee retention rate (percentage)
• Training hours (number and skills imparted)
• Sales per employee (value and quantity)
• Diversity and inclusion targets (number)
Identifying measures - Amazon – R&D
Financial Goals
• R&D innovations in a year (number)
• R&D innovations that make it to commercial stages as
a percentage of total R&D innovations (percentage)
• Grants allotted vs actual usage (percentage)
Customer Goals
• Sales from new products as a percentage of overall
sales (percentage)
• Lifecycle of product (years/months and against
average industry figures)
• Customer satisfaction with respect to new products
(score)
Internal Business Process Goals
• Average time taken for development cycle
(years/months and against average industry figures)
• Average cost of development per product (INR)
• Safety incidents (per month/year)
Learning and Growth Goals
• Number of patents covered (number)
• Employee satisfaction survey responses and results
(number and score)
• R&D competency compared to competitors (number)