APPLIED BUSINESS

RESEARCH
Tomorrow objectives: Coding, Analyze &
tabulating
• How to code questionnaire data?
• How to analyse open-ended questions data?
• Entry of data using excel spreadsheet
• Calculate mean, median, mode & correlation in excel
• Convert data to simple graphs, charts, etc
Questionnaire Checklist
• Is every question essential and relevant?
• Will the questions collect all the data required to answer
• the topic,
• research questions &
• objectives?
• Has a pilot test been carried out?
• Will the answers easy to process & record?
• Is the questionnaire survey easy to administer?
• Is the right type of carrying out the survey used?