Introduction to the Course

Course Overview
Course Name
Managerial Economics

Course Summary
This course introduces principles of microeconomics and their
applications in business decision making.    
 Course Overview
Learning Outcomes
After completing this course, you should be able to:
Describe the behavior of various economic agents
Discuss how each economic agent optimizes the use of resources in order to maximize
returns under constraints
Identify various market structures and analyze how price and quantity are determined
therein
Assess and evaluate the market outcomes of managerial decisions.
 Reference Books
Ebook (on Quicforce)
Further readings:
 Managerial Economics - Mark Hircshey, 10e, Thomson
 Managerial Economics - William F. Samuelson, Stephen G. Mark, 5e, John
Wiley &Sons.
 Managerial Economics in Global Economy- Dominick Salvtore, 4e, Thomson
 Managerial Economics Craig Peterson and Lewis, Tata McGraw Hill
publication, New Delhi,
Evaluation
Evaluation
 Course Content
Supply and Demand Analysis
Consumer Behavior
Production Analysis
Cost Analysis
Pricing Practices
Price and output determination in various market conditions
Decisions under conditions of Risk and uncertainty –Game
Theory
Asymmetric Information and Moral Hazards
 Any Questions?

Lets begin the journey !!!!!