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COMMUNICATION

% of employers
The “Top Ten” Skills shortages among graduates
surveyed

1 Commercial Awareness      67%

2 Communication Skills 64%

3 Leadership              33%

4 Ability to work in a team 33%

5 Problem solving 32%

6 Conceptual ability 21%

7 Subject Knowledge & competence 19%

8 Foreign languages     19%

9 Numeracy 19%

10 Good general education 15%

Source: Association of Graduate Recruiters “Skills for Graduates in the 21st Century”  www.agr.org.uk
“COMMUNICATION IS A SKILL THAT YOU CAN LEARN. IT IS LIKE
RIDING A BICYCLE OR TYPING. IF YOU ARE WILLING TO WORK AT IT,
YOU CAN RAPIDLY IMPROVE THE QUALITY OF EVERY PART OF YOUR
LIFE.” –BRIAN TRACY
TEN COMMANDMENTS OF SPEAKING
• Pronounce words carefully
• Speak to be heard
• Look alive
• Take your time
• Learn to listen
• Vary your approach
TEN COMMANDMENTS OF SPEAKING
• Be concise
• Be specific
• Be original
• Have something to say
MEANING OF COMMUNICATION
• sharing meaning via transmission of symbolic messages
• conveying information for the purpose of creating a shared
understanding.
• comes from the Latin “communis,” meaning “to share,” and includes
verbal, non-verbal and electronic means of human interaction.
EFFECTIVE COMMUNICATION
learned skill
understands the emotion behind the information
 improves relationships at home, work, and in social
enables one to communicate even negative or difficult messages
without creating conflict or destroying trust.
EFFECTIVE COMMUNICATION
• combines a set of skills including nonverbal communication, attentive
listening, the ability to manage stress in the moment, and the
capacity to recognize and understand your own emotions and those
of the person you’re communicating with.

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