Netflix Inc.

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Overview
Financial
• Revenue
• Stock Value
• Net Income
• Market Share
Key Challenges
• Realize Customers' Interest through Delivery System > Development in
Technology
• Survive in The Digital Media Industry > Original Contents, Unique
Advertisement, Data Mining
• Protect Right for Content > Licensing Agreement, Original Program/Series
• Deal with Digital Piracy > Subscription, Customer Satisfaction, Two Step
Verification

> means how they cope with that mentioned challenges

Company Analysis 1
• Strength: Flexible Business Model, Reasonable Pricing, Critically Acclaimed
Library, Large and Global Customer Base

• Weaknesses: Near market saturation, More competition, Inaccurate algorithm

• Opportunities: Produce more exclusive contents, expand further to the global

market, Update pricing model to make it more accessible, Partner with mobile
data providers, Pioneer on new technology

• Threats: New competitors, Dealing with different countries regulations

Company Analysis 2
• The threat of new entrants: High. Due to the rising number of streaming platforms (Disney, HBO, Apple),
the threat of new entrants has become a problem for Netflix.  

• The threat of Substitutes Products: High. There are multiple competitors out there that develop the same
business in the same target market with lower prices.

• Bargaining Power of Supplier: Low. A various number of content creators are available to supply their
movies to Netflix thus making its power smaller compared to buyer's power

• Bargaining Power of Buyers: Very High. With the rise in streaming services platforms, the power of viewers
will also rise because they will have more options to choose from

• Competitive Rivalry: High. Because there are so many well-known competitors which can replaced Netflix
easily due to the unique offer that they has.
What they say about Netflix?
Researches said…
Latest News
Key Stakeholders
• Customer
• Employee
• Shareholders
• Media partner
How to bridge the gap?
1. Innovation and development of technology
2. Employee monitor and improvement (in term of responsibility)
3. Transparency in business operation 
4. Collaboration improvement (belum fix )
Conclusion
Thanks!