SOCIAL MEDIA

IN ORDER TO LEAVE OUR COMPETITORS BEHIND WE MUST DO A FEW THINGS ON OUR SOCIAL MEDIA HANDLES
1)CONDUCT LIVE VIDEO SESSIONS AND EXPLAIN ABOUT OUR PRODUCT
2)POST REGULARLY (EMPHASIZING ON THE POINTS WHICH MAKE US BETTER THAN OUR COMPETITORS)
HOW TO INCREASE REACH

• 1)In order to gain the right set of followers,we need to look at the followers of our
competition because these people can be our potential customers and this would also
make sure we are getting the right kind of traffic on our page.
• 2)We have around 85 lakh teachers and 25 crore students in the Indian Education
system.This data shows that instead of only targeting the teachers we should also try to
gain attention from the students.
• 3)After gaining a limited number of followers and posting a good number of posts we
should then use the ad feature of the social media sites.