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Theoretical Framework

Trust

Commitment
Customer Loyalty

Communication

Conflict Handling
Conclusion:

• The research paper explores that:

Effective Commitment contributes to loyalty.

Effective Communication leads to customer loyalty.

Trust develop improved customer retention leading to customer loyalty.

Timely Conflict resolving lead to customer loyalty.


Limitations of Research:

• Limited demographic area coverage by the researcher.

• Main focus of study on one service sector only.

• Other factors such as gender, socio-demographic may provide more exciting results.

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