BOOK FONCTIONNALITÉS

DECATHLON
Standard concept

2020
DECATHLON STANDARD CONCEPT

SUMMARY
01_What is a DECATHLON store?

02_ General dimensions of the building

03_Outdoor area

04_Entrée store / services / collection

05_Social room / technical premises

06_Area of delivery

07_Sales area
01_What is a DECATHLON store?
 FORMATS

There are different store

formats depending on
the expansion policy and
the characteristics of
each country.

However, the STANDARD

format remains the
essential "highway" for
the real estate
development of the
DECATHLON sales form
 SALES AREA
DECATHLON store can have different sizes of sales areas:

• 2000m²

• 4000 m²

• 6000 m²

• 8000 m²
 PREREQUISITES
In this document you will find some features that are reported as "mandatory"

FUNCTIONALITY
  MANDATORY

This means that these features are essential,

according to DECATHLON’s codes they are
unavoidable.

Each country will be able to adapt them according to

its constraints and local legislation, but cannot ignore
them.
02_General dimensions of the building
 BUILDING’S FOOTPRINT
MEANING

Guarantee the respect of the proportions of the building in order to adapt

the sales area to effective sales activity
2000
RECOMMENDATION

The building must be adapted to the size of the gondolas and aisle widths.

Dimensions of the gondolas are as follows (in an “IPER” configuration):

4000 2000 m² of sales area = 1st line of gondolas 16 m + 2nd line 15m
4000 m² of sales area = 1st line of gondolas 21 m + 2nd line 25m
6000 m² of sales area = 1st line of gondolas 25 m + 2nd line 28m

ADDITIONAL INFORMATION :

Find the right compromise between the cost per m² and the number of
columns in the sales area
6000
Make attention to the size of gondolas: they must be able to displays
ranges, so their length must be at least 15 m long.
 BUILDING AND SIGN HEIGHT
FONCTIONNALITÉ
OBLIGATOIRE

MEANING

Ensure a uniform and unique image of DECATHLON stores.

ESSENTIAL

Building height:
For all formats the height is building is: 8m
Height of the entrance: 9m
 
2,000 m²: 3 signs
a main 4.2x 12 with baseline
Two lateral 3 x12 without baseline

4000 m²: 3 signs

a main 4.2x 12 with baseline
Two lateral 3 x12 without baseline

6000m²: 3 sign
a main 4x16 plus include the dimensions of the baseline
Two lateral of 3 x12

ADDITIONAL INFORMATION

Adapt the positions of the signs in relation to the visibility of the building
from the main road and axes
03_Outdoor area
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CAR PARKS
CT I O
FUN

MEANING
.
Parking is the place where customers come in contact with our sign, it is
the first image of the store

ESSENTIAL
• Each parking place must be at least 2.5m x 5m
•   The size of the disabled parking is 5m x 4m
•   The car parks must be positioned perpendicular to the facade
•   The access roads will be at least 6 m wide to guarantee two-side flow

CONCEPT 2000 m2 4000 m2 6000 m2 8000 m2

For shops open 6 200 pl 400pl 600pl 800pl
days a week
For shops open 7 166 pl 333pl 500pl 666pl
days a week

ADDITIONAL INFORMATION

Must be always adapt to the local standard:

•   Size and number of places for the disabled
•   Anti-tampering plot
•   speed bumps to protect the safety of our customers
•   Bike path
•   Lighting
•   fencing and landscape guidelines
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BICYCLE PARK
CT I O NALI
FUN

MEANING

Encourage green modes of travel and the development of cycling

ESSENTIAL

  Its positioning is closer to the entrance / exit of the store, which is important in

terms of image and security. It is essential that bike / motorcycle flows never cross

pedestrian flow.
CONCEPT 2000 m2 4000 m2 6000 m2 8000 m2
Number of f bike 10 14 18 24
places

ADDITIONAL INFORMATION

The number of bike slots depends on the size of the store, local policy and local

habits (climate, practices, etc ... )

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MOTORBIKE PARK
CT I O
FUN

MEANING

Guarantee the respect of the dedicated areas thanks to an appropriate and safety

space (studs)
ESSENTIAL

•   The motorcycle parking must be located on the parking area, near the entrance /
exit of the store.

•   Parking spaces will be protected and posted to prevent cars from using them
CONCEPT 2000 m2 4000 m2 6000 m2 8000 m2
Number of moto 10 15 20 30
places

ADDITIONAL INFORMATION

The number of motorbikes depends on the size of the store, local policy and local

habits (climate, practices, etc ... )

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PLAYGROUND
CT I O
FUN

MEANING

To provoke the desire to practice a sports activity and surprise our customers as soon

as they arrive on the site.

his is the signature of our difference

ESSENTIAL

•   It is located on the main façade, visible from the entrance of the store
•    There are different types of surfaces: for urban practice concrete or bitumen; for
outdoor practice synthetic grass..

•   The equipment of the playground will be defined according to the commercial

policy of the country and
CONCEPT the store
2000 m2 4000 m2 6000 m2 8000 m2
Size of sales area 15 x 30 15 x 43 15 x 57 20 x 75
(m)

ADDITIONAL INFORMATION

To guarantee security, it will be necessary to install:

•  a surrounded by fence and ball nets.

• warning sign must be posted at the entrance and exit of the playground.
FORECOURT AND THE TERRACE

MEANING

• Create a buffer zone between the car park and the

entrance.

• Provide an outdoor relaxation area

ADDITIONAL INFORMATION

Calibrate the dimensions in relation to the depth of the

playground
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EXPO AREA
CT I O
FUN

MEANING

Bring the product experience to the outside of the store by allowing customers to see,

discover and try seasonal products

ESSENTIAL

•   The outdoor exhibition area is a reflection of the commercial policy

•   Each store must guarantee the OPTI surface to its customers all year long
CONCEPT 2000 m2 4000 m2 6000 m2 8000 m2
OPTI 200 m² 400 m² 600 m² 800 m²
FLEX 400 m² 800 m² 1200 m² 1600 m²

ADDITIONAL INFORMATION

•   It must be possible to double the size of the exhibition.

•   The exhibition area is not part of the sales area, so do not post prices on the items
on display. Unless the legislation allows it.
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CT I O
FUN
DELIVERY TRUCK ACCESS
MEANING

Ensure efficient unloading and optimize spaces in relation the avaible surface area.

ESSENTIAL

•   Direction of travel: Truck flow must be separated from customers flow

•   The entrance must be at least 8 m wide

•   Turning area of a truck: about 30 m

ADDITIONAL INFORMATION

Be careful to ensure a turning area for trucks

DELIVERY DOCK
MEANING

Long-lasting guarantee of the efficiency of the actions of our teams regardless of the

volume of goods

ESSENTIAL

•   there is a difference in height of 1.2 m between the floor of the store and and the
access ramp.

•   If there is no dock, you need a lifting platform or a truck equipped with a tailgate
•   Attention to the maneuvering of the truck it needs minimum distances to be able
to manovrer.
04_Store entrance / Services / Check out
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CT I O
FUN
SAS : STORE ENTRANCE/EXIT
MEANING

Guarantee comfortable temperature and energy savings

ESSENTIAL

The airlock must be at least 4.5 meters deep in order to be efficent.

CONCEPT 2000 m2 4000 m2 6000 m2 8000 m2

SAS entrance/exit 1 door 2 doors 2 doors 2 doors

ADDITIONAL INFORMATION

• The airlock includes automatic or manual doors that measure at least 1.80 m of
useful passage. These doors are also considered as emergency exits.

•   allows to place the anti-theft antennas in the airlock in / out (ducting, electrical
and computer connection).

•   Depending on the climate, on the entrance of the store install anti slip coating
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WORKSHOP AREA
CT I O
FUN

MEANING

The workshop is the point of service of the store. It is positioned at the entrance to

give a reassuring technical image for our customers.

CONCEPT 2000 m2 4000 m2 6000 m2 8000 m2

Surface area 38 m² 70 m² 90 m² 120 m²

Espace visuels

ESSENTIAL

• The area of reception and diagnosis must be visible from the entrance of the store:
10% of the surface

• A work / commercial area, accessible to the customer, in which all the processes
are visible and comprehensible: 50% of the surface

Texte photo si necessaire

• An organization / storage area, not open to the customer, to store products and
organize the activity: 40% of the surface
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OPEN SPACE OFFICE

CT I O
FUN

MEANING

Guarantee a collective working space friendly and close to customers

ESSENTIAL

•   The open space is located on the sales floor, in the continuity of the line of tills. Is
better if tills are visible from the open space.

•   The open space is separated from the sales area by the grid or movable partitions.
CONCEPT 2000 m2 4000 m2 6000 m2 8000 m2
Surface open space 22 m² 33 m² 36 m² 42 m²

ADDITIONAL INFORMATION

Furniture to provide: Office table for DM / Exploit / Resp Box and 1 to 4 workstations

according to the size and the turnover of the store

LEISURE AREA
MEANING

To make available to our customers, a simple place to relax where to rest and eat.

ESSENTIAL

The equipment dedicated to this space must be determined according to the size of

the store

CONCEPT 2000 m2 4000 m2 6000 m2 8000 m2

Surface minimale en 30 m² 38 m² 46 m² 75 m²
m²

ADDITIONAL INFORMATION

Provide secure access to the outside (terrace and playground).

•   The relaxation area must be visible from the entrance to the store.
•   The concept must be adapted: VENDING or PAUSE FORM.
 ATORY
CUSTOMER SANITARY AND
N D
NALI T Y   MA
CT I O
FUN

BABIES CHANGING PLACE

MEANING

Guarantee an essential service in a simple and clean environment

ESSENTIAL

• The sanitary customers are positioned outside the sales area, close to the
entrance / exit.

number of toilets 2000

CONCEPT m the 4000 mregulations,
6000 otherwise
m 8000 m apply
2 2 2 2
•   The must meets local we will

theNr. Of men’s
recommendations in the1table above. 1 2 3
toilets
Qté de WC femmes 1 2 3 4
Nr. Of disabled’s 1 mixte 1 mixte 1 mixte 1H et 1F
toilets H et F H et F H et F

ADDITIONAL INFORMATION

Ex. Baby changing station

• if local regulations permit, men's and women's sanitary shared the same space.
•   if necessary provide one or more anti-theft antennas to protect the access doors
of the toilets.

•   Provide an area for babies

05_Staff rooms and Service areas
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CT I O
FUN
TOILETS AND SHOWERS FOR THE STAFF
MEANING

Promote sports practice thanks to the presence of showers

(in line with company policy)

ESSENTIAL

French model: number and suddivision could depends by local regulmentation

CONCEPT 2000 m2 4000 m2 6000 m2 8000 m2
QTY of WC male 1* 1* 2 3
QTY of WC female 1* 2* 3 4
QTY of WC 1 mixte 1 mixte 1 mixte 1H et 1F
handicapés H et F H et F H et F

CONCEPT 2000 m2 4000 m2 6000 m2 8000 m2

QTY of showers 1H + 1F 1H + 1F 2H + 1F 2H + 2F

ADDITIONAL INFORMATION

  Plan the installation of a dry towel next to the showers

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MEETING ROOM
CT I O
FUN

MEANING

Guarantee an equipped and comfortable space for collective

management, a pillar of DECATHLON animation.

ESSENTIAL
• The room must be adapted (depending on the store's staff) but the
recommendation is at least 4m wide.

•   We can choose to share it with the break room

CONCEPT 2000 m2 4000 m2 6000 m2 8000 m2

Surface of meeting 16 m² 16 à 20 m² 20 à 36 m² 36 m²
room

ADDITIONAL INFORMATIONS

• There will be placed the minimum furniture: 1 table and 2 chairs. The surface of the
boxes must be optimized to the maximum
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FUN
STAFF RELAX ROOM
MEANING

Offer all employees a friendly and equipped space to eat and have a break.

ESSENTIAL

• The room must have a contribution of natural light

•   We can choose to share it with the meeting room
CONCEPT 2000 m2 4000 m2 6000 m2 8000 m2
Surface de la salle 16 m² 16 à 25 m² 25 à 35 m² 35 à 50 m²
de pause

ADDITIONAL INFORMATIONS

It takes about 2m² of space per ETC (full-time equivalent), but with a maximum area

of 50m² if there aren’t constraints imposed by local law.

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TECHNICAL SAS
CT I O
FUN

MEANING

The technical airlock is a buffer zone to the cash room on the one side and
the computer room (CED) on the other.

ESSENTIAL

We place in this room the electrical control boxes, air conditioning, alarm
box , etc...
•   There are no workstation to provide in this room.
•   The technical airlock is equipped with anti-intrusion walls and ceilings.

CONCEPT 2000 m2 4000 m2 6000 m2 8000 m2

Surface SAS 3 à 4 m² 3 à 4 m² 3 à 4 m² 3 à 4 m²

ADDITIONAL INFORMATIONS

Le sas technique peut être supprimé si le positionnement des coffrets de

commandes électriques, climatisation, boitier d’alarme…peut se faire à un
endroit sécurisé, non accessible aux clients.
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T I O
IT SERVER ROOM
FUN C

MEANING

Guarantee a space dedicated to the correct positioning of IT devices

ESSENTIAL
• The size of the room must be at least 2m10 x 2m50.
•   The IT rack must be accessible by its 3 sides.
•   The room must be equipped with an independent air conditioning.
caution: do not place an UPS underneath.
•   Access to the info room from the technical SAS is secured by a lock.

CONCEPT 2000 m2 4000 m2 6000 m2 8000 m2

Surface room 5,25 m² 5,25 m² 5,25 m² 5,25 m²

ADDITIONAL INFORMATIONS

If video cameras are installed, the international specifications must be stictly

respected.

The recorders are placed in the information room (to benefit from the constant

temperature brought by the air conditioning, and to protect the access to the video

recordings)
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CT I O
FUN
CASH ROOM
MEANING

Guarantee a secure area for back office cashing operations

ESSENTIAL
• The cash room is positioned at the end of the staff area
•   The strategy of making the hostess autonomous for counting involves
equipping the room with a video system.
•   The cash room must be close to techincal SAS if the regulations
permits.
•   The cash oom is equipped with anti-intrusion walls and ceilings.

CONCEPT 2000 m2 4000 m2 6000 m2 8000 m2

Surface area 6 m² 6 à 8 m² 6 à 8 m² 8 à 10 m²

ADDITIONAL INFORMATIONS :

The number of cash desk stations must be adjusted according to the number of tills.

These are positions for work that is standing up, is not a permanent offices, a place to

stay
 CASH SENDING ROOM
FONCTIONNALITÉ
OBLIGATOIRE

MEANING

Guarantee secure access for dispatch of funds

ESSENTIAL
• Access to the this place should be from the outside: safety and
productivity.
•   In the case where access from the outside is not possible, a solution by
an internal access is to consider

CONCEPT 2000 m2 4000 m2 6000 m2 8000 m2

Surface Sas TDF 1,8 m² 1,8 m² 1,8 m² 1,8 m²

ADDITIONAL INFORMATIONS

The TDF airlock is discreet, it allows fund carriers to access the safe by an access

reserved for them and to collect the funds without the DECATHLON team is present.
06_Delivery Area
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T I O
RECEPTION / TREATMENT AREA
FUN C

MEANING

Ensure an organized and functional space to optimize the reception and

processing of merchandise
ESSENTIAL
• The reception area must have a rectangular shape, the minimum width
is 6.50m. The length is modular having a minimum of 10m and a
maximum of 30m.
•   The door between the logistics and the store should not be visible from
the central aisle. For better productivity, the delivery dock door must not
be in front of the store access door.

CONCEPT 2000 m2 4000 m2 6000 m2 8000 m2

Surface 80 à 100 100 à 120 120 à 140 150 à 200
m² m² m² m²

ADDITIONAL INFORMATIONS
• A storage area must be provided for the layout equipment
•   Truck access is via a ramp (-1m20) and unloading uses a dock leveler.
•   Access to the roof is from inside the technical rooms
•   Dispatch and treatment areas can be shared for 2000m² stores
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FUN CT I O
AGENCEMENT STORAGE AREA
MEANING
Guarantee an organized, functional and efficient space to promote the
daily animation of the business (TG, box, etc.)

ESSENTIAL
The mls recommended for storage arrangement are integrated in the
logistics area
   It is important to carry out an annual inventory of fixed assets 2
CONCEPT 2000 m2
4000 m
2
6000 m
2
8000 m
Espace de stockage 10 ml 12 ml 15 ml 20 ml
agencement

ADDITIONAL INFORMATIONS:

Integrated into the logistics area, the storage space layout is an open space, marked out on

the ground, at least 1 and a half walls is dedicated to storage arrangement (2nd rack

possible for store> 6000m²)

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T I O
COMMUNICATION AREA
FUN C

MEANING

Guarantee an organized, functional and efficient space to promote the

implementation of linear communication

ESSENTIAL
It is necessary to provide 1 ml in the logistic zone to store the different
linear communication materials. The store's teams place the
communications at this location when their arrived.

CONCEPT 2000 m2 4000 m2 6000 m2 8000 m2

Storage area 1 ml 1 ml 1 ml 1 ml

ADDITIONAL INFORMATIONS

Integrated into the logistics area, the storage space for linear communication

elements is an open space

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CT I O
FUN
COMPACTOR OR WASTE BASKET
MEANING

Guaranteed a rapid, effective and effective en de traetment de déchets

ESSENTIAL

The tunnel must be provided to access the hopper, in compliance with

safety standards (sprinkling, safety during compaction, double control,
etc.), with the aim of improving safety, productivity and cleanliness.

CONCEPT 2000 m2 4000 m2 6000 m2 8000 m2

Compacteurs ou oui oui oui oui
bennes déchets

ADDITIONAL INFORMATIONS

In order to work on the differentiated management of waste, we install compactors or

skips intended for this purpose.

These are placed in a space not visible to customers and easy to enter.

In full, it is advisable to provide an open skip for fast management of bulky cartons

(cartons bicycles)
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FUN CT I O
CLEANING ROOM
MEANING

Ensure a protected and organized space for the storage of equipment and
the parking of maintenance machines
ESSENTIAL
• The room must be ventilated and ventilated
•   Access is secure (reception zone door) and this room must also meet
the fire protection standard.
•   The walls of the room may possibly be simple rigid screens.
•   There must be a metal cabinet to store hazardous products. The floor
of the premises is concrete, it is also necessary to provide a water point
and an evacuation.
CONCEPT 2000 m2 4000 m2 6000 m2 8000 m2
Surface du local 6,25 m² 6,25 m² 10 m² 10 m²
nettoyage

ADDITIONAL INFORMATIONS
• Le local nettoyage se situe dans la zone logistique, il est donc
inaccessible aux clients. Il faut assurer à cet espace, une taille minimale
qui permette d’accueillir toutes les machines et outils nécessaires.
• La porte d’accès doit avoir un passage utile de 1m de largeur pour
assurer le passage de la machine d’entretien.
07_Sales area
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CT I O
FUN
FLOOR AND WALL PAINT
MEANING

Ensure a uniform and unique image of DECATHLON stores.

ESSENTIAL

GROUND:
  Quartz slab in light gray color: RAL 7047
  The permissible load of the slab must be 800kg / m²

PAINTING OF THE WALL:

  The peripheral walls of the sales area will be painted to a height of 2m37
in dark gray: RAL 7031 the rest of the height will be painted in white RAL
9010

WALL:
  A smooth laid by the works is essential for a correct and safe installation
of wall grilles

ADDITIONAL INFORMATIONS

For detailed information check:

  The color chart

•   The work specifications

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LIGHTING AND SPRINKLING
MEANING
Ensure a uniform and unique image of DECATHLON stores.

ESSENTIAL

LIGHTING:
•   Natural lighting is provided by vaults on the roof which represents 9%
of the surface of the roof
•   The artificial lighting is composed of ramps with a spacing that
depends on the lighting study.
•   The lighting will be positioned at a height of 4m as well as the
asymmetrical peripheral lighting.
•   80% CRI rendering with 1200 lux in all points empty store.

SPRINKLER:
•    Height between product and sprinkler: min 1m and max 4m
•    For further information see technical specifications
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FITTING ROOMS
CT I O
FUN

MEANING

Guarantee a service necessary to reassure our customers in their choice

and allow us to improve the trade accordingly
ESSENTIAL
• At least one disabled cabin per store. (Size: L168 X L158 x H216)
•   Pole implantation is mandatory to ensure optimum comfort. This
implementation can be completed by cubicles on the shelves according
to local commercial policy.
•   for optimum functionality of the pole it is necessary to guarantee the
treatment tools (mobile table, wardrobe, hanger racks, etc.)

CONCEPT 2000 m2 4000 m2 6000 m2 8000 m2

N°de cabines 8 20 25 30

ADDITIONAL INFORMATIONS

• There are 2 methods to determine the number of cabins in the store:

•   Recommendation of the number of cabins according to the CA:
• Formula for the calculation: CA store (over 12 months) / 700 000 € = the number of
cabins
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EMERGENCY EXITS
CT I O
FUN

MEANING

Guarantee a secure environment at all times.

Decathlon puts people's safety above any other priority.

ESSENTIAL

The store must have sufficient evacuation capacity, which is based on:

1. evacuation routes clear of obstacles, from the store to the assembly point

2. emergency exits of sufficient number and width

3. all properly lit and marked.

  IS doors must also protect the shop against intrusion.

  Emergency exits should not be visible from the central aisle (priority to wall

products!)

  Anti-burglar pads strictly complying with the specifications must be installed in front
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FUN CT I O
Emergency exits and passage units
MEANING
Guarantee a secure environment at all times.
Decathlon puts people's safety above any other priority
ADDITIONAL INFORMATION (FRENCH MODEL):

CONCEPT <200 2000 3000 4000 5000 6000 7000 8000

0 m2 m2 m2 m2 m2 m2 m2 m2
Densité 0,66 0,5 0,5 0,5 0,5 0,4 0,4 0,3

Nombre IS 3 4 5 6 7 8 9 >9

Largeur IS 9 12 16 21 26 30 33 >33
UP UP UP UP UP UP UP UP

Ancien Std 3 IS/ 4 IS 6 IS/ 7 IS 9IS/ 10IS 11 IS/ 12IS /

9UP /15UP 22 UP /28UP 36UP /42UP 47 UP 54UP

"the density must be calculated by each country according to the local attendance of its stores"