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  • Starbucks Swot Analysis

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    SimranJhawar
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    starbucks swot analysis

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    13 views1 page

    Starbucks Swot Analysis

    Uploaded by

    SimranJhawar

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    STRENGTH WEAKNESS

    • Strong Brand Image • Generalized standards for most products


    • Strong Financial Performance • High price points
    • Global Presence and supply chain •Huge dependence upon U.S. Market
    • Positive Employee Treatment (listed as one of
    the Fortune’s Top 100 places to work for)

    OPPORTUNITY THREAT

    • Expansion in developing markets • Economic conditions in the U.S. And


    • Expansion of ready-to-drink coffee products in international markets
    the U.S. market. • Trade-war between U.S. And China
    • Rising Coffee Beans prices
    • Intense competition in each of it’s channels
    and markets

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