Changes in Consumer Shopping Behaviour

during the COVID Pandemic

Team 2
● Maurya 1015
● Narendra 1016
● Ratul 1020
● Sanjeev 1022
● Pavan 1026
What is Shopping? We can define shopping as an activity where a
consumer browses through different goods or services
offered by the retailers.Shopping helps in obtaining
and satisfying our needs and essentials.

In a nutshell shopping process involves:

● Product awareness
● Information search
● Product trial
● Transaction
● Distribution
● Return
Changes in Consumer
Consumer habits have changed during the Covid-
Behavior due to 19.People are more concerned about health,
COVID-19 safety and finances. They are now shopping
locally, mindfully and digitally.

Some of the changes in shopping habits are:

● Shopping more health consciously

● Shopping more cost consciously
● Making more sustainable choices
● Shopping closer neighbourhood stores
● Doing larger shops(to avoid frequent visits)
● Limiting wastage
● Sticking to trusted brands
● Growing love of local retailers and products
Objectives

This Study helps in:

● Understanding the consumer’s buying behaviour towards shopping

during pre-covid and post-covid.
● Understanding the influence of the pandemic on the shopping behaviour
of different age groups.
● Analyzing the trend in consumer’s expenditure during pre-covid and post-
covid.
Monthly spend on shopping

In monthly and weekly shopping,

Business and Homemakers contribute
more on Shopping.
Change in expenditure
after the pandemic

Teenagers to Middle aged expenditure

trend has changed more in shopping
behaviour.
Shopping preference
before the pandemic

The consumer preferred shopping malls

and local store over e-commerce.
Shopping preference
after the pandemic

After the pandemic consumers shifted

to e-commerce platform as it is easy
and safer.
Expenditure fluctuation
after the pandemic

After the pandemic, there is a huge

fluctuation in the expenditure trend and
the majority of their monthly shopping
expenses have been increased.
Conclusion

● The current analysis shows that customer purchasing behaviour has

shifted dramatically from shopping malls and physical retailers to E-
commerce.

● The expenditure trend is largely noticed in teenagers to middle aged

groups from pre-covid to post-covid time, and the expenditure pattern
is also raised by 50%.
Thank you