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 Benefits of Strategic Planning
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 Strategic planning is the process of setting
goals, deciding on actions to achieve those
goals, and mobilizing the resources needed to
take those actions. A strategic plan describes
how goals will be achieved through the use of
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available resources.
 WHY DO WE NEED
STRATEGIC
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PLANNING?
 Because a strategic plan establishes a direction for your
business to take, it will help it sharpen its focus in order
to get there. Strategic planning can therefore help your
organization develop the right goals and targets and help
everyone focus their efforts into meeting them.
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 Benefits of Strategic Planning in
Education
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 1. It allows
organizations to be
proactive rather than
reactive.
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 2. It sets up a sense of
direction.

3. It increases operational
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efficiency.
 4. It helps to increase market
share and profitability.
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5. It can make a business more

durable.
 What to Include in a Strategic Plan

• Executive summary.
• Elevator pitch or company description.
• Mission statement.
• Vision statement.
• Goals.
• Industry analysis.
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• Marketing plan.
• Capacity.
Thank You!
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