A Level Business

Session 2
Can you remember what you learnt in
Session 1 with Mr Coulter?
• What did you learn?
• Course Content
• Course Structure
• Assessment
• Leadership Styles
• Blake Mouton Grid
• Tannenbaum Schmidt Continuum
• Is leadership the most important ingredient for business success?

• Today’s Lesson:
• Model and Theories that will need to learn, remember and apply to business situations.
A-Level Business

Theories
and Models
Your task
• Using the product life cycle theory, recommend where you think the
latest iPhone is on the chart.
• Label the chart and give a reason why you think it is at this stage?