Types of Media: Print,

Broadcast, New
Media
LESSON 5
Specific Learning Objectives
At the end of the lesson, the learners must be able to:

•Identify different type of media.

•Define media convergence in
different context
books, newspaper, television, Youtube, magazines, social network, radio,
memeography, newsletter,
cellphone, journals, film/movie
PRINTED MEDIA
BROADCAST
MEDIA
NEW MEDIA
Print Media - media
consisting of paper and ink,
reproduced in a printing
process that is traditionally
mechanical.
Broadcast Media - media
such as radio and television
that reach target audiences
using airwaves as
the transmission medium.
New Media- content
organized and distributed on
digital platforms.
New Media- content
organized and distributed on
digital platforms.
Media Convergence
• The co-existence of traditional and new media.
• The co-existence of print media, broadcast media (radio
and television), the Internet, mobile phones, as well as
others, allowing media content to flow across various
platforms.
• The ability to transform different kinds of media into
digital code, which is then accessible by a range
of devices (ex. from the personal computer to the mobile
phone), thus creating a digital communication environment.
QUESTIONS
•How do different audiences perceive
media personalities?
•Do you agree that media personalities
have power to direct or challenge
society? Explain your answer.
•What do these two personalities have in
common?
•How did they become the “Queen of All
Media?
•What made them so famous?
•What have they contributed to society?
•How do these personalities influence the way
the people see themselves and others?
Activity 7