PROJECT ON INVESTOR’S PERCEPTION

TOWARDS REAL ESTATE

NAME: S.USHA SAI
HALL TICKET NO:
1982163108
 CONTENTS
1. Introduction
2. Industry profile
3. Company profile
4. Objectives
5. Research methodology
6. Data analysis& Interpretation
7. Findings
8. conclusion
 INTRODUCTION
INVESTMENT:
1. Investment is putting money into something with the expectation of profit.
2. An investment involves the choice by an individual or organisation after some analysis or thought of
generating returns over a period of time.

DEFINITION:
Investment in terms of Business Management
According to business management theories, “investment refers to tangible assets like machinery and
equipments and buildings and intangible assets like copy rights or patents and goodwill”.

INVESTOR:
A person or organisation that puts money into financial schemes, property, etc.. with the expectation of
achieving a profit.

INVESTOR’S SATISFACTION:
3. Satisfaction is person’s feeling of pleasure resulting from comparing a product’s perceived
performance.
4. Investor’s satisfaction is achieved by making them happy by providing returns they are expecting from
the investment.
 INDUSTRY PROFILE
1. Real estate or immovable property is a legal term that encompasses land along with anything
permanently affixed to the land, such as buildings.
2. Real estate is one of the most globally recognised sectors.
3. The growth of this sector is well complemented by the growth in corporate environment and demand
for the office space as well as urban and semi-urban accommodations.

REAL ESTATE IN INDIA:

4. In India, the real estate sector is 2nd highest employment generator, after the agriculture.
5. Bengaluru is the expected to be the most favoured property investment destination for NRIs, followed
by Ahmedabad.
6. The growing flow of FDI in Indian real estate is encouraging increased transparency.

MARKET GROWTH RATE:

2019- US$1.72 billion
2040- US$9.30billion
GDP: 13% BY 2025
 COMPANY PROFILE
Company name: GREEN HOME DEVELOPERS(2011)
Founder: K. Ramesh Reddy
Location: Tirupati
Total ventures: 10

Vision:
To be the first choice for the customers for quality residential and commercial plots in
and around AP, India.
Mission:
To make every common man a proud land owner and aim at turning every rupee into
hundreds and thousands.

Annual growth:
Expected growth rate:
Competitors:
 OBJECTIVES

 To measure the satisfaction level of investors towards real estate in

Tirupati.

 To suggest the measures if necessary.

 RESEARCH METHODOLOGY

RESEARCH DESIGN: Descriptive Research Design

DATA SOURCES:
Primary data source: population in Tirupati
Secondary data source: Google, websites related to real estate

RESEARCH APPROACH: Through survey

RESEARCH INSTRUMENT: Questionnaire( google forms)

SAMPLING PLAN:
Sample frame : Population of Tirupati
Sample unit: Investors of Real estate
Sample size: 100
Sampling method: Convenience sampling method
Statistical tool: CHI-SQUARE TEST
 CHI SQUARE ANALYSIS
 Comparison between Gender and satisfaction levels
 NULL HYPOTHESIS (H0): The satisfaction level of the product is independent of the gender.

 After chi square analysis the result is

Calculated value = 2.756

Table value = 5.99
INFERENCE:
 Since the calculated value (2.756) is less than the table value (5.99) at 2 degrees of freedom with 5%

level of significance, so the Null hypothesis is ACCEPTED.

 Thus, satisfaction level of product is independent of the gender.
 SUMMARY
FINDINGS:
 Interested in invest money in real estate(80%)

 Investment based on profit (94%)

 Real estate is best option for investors(70%)

 Real estate investment giving highest return(80%)

 Tax benefit(83%)
SUGGESTIONS:
 Having the feeling of high risk
 Liquidity is low
 Creating of awareness to be needed
 Instalments options are needed

CONCLUSION:
It can be concluded that Real estate is great investment option. For investors,
property investment is can give protection. Real estate can generate on going income
source. It can also rise value overtime and prove a good investment in cash value of the
home or land that you buy.
THANK YOU…..