LYCAR EVENT

Petya Kalendzhieva
671068
 CONTENTS
(01) WHAT IS VINUM VITAE?

(02) WHAT WAS DISCOVERED?

(03) WHY BULGARIAN WINE?

(04) WHAT DOES THE FUTURE HOLD?

(01)

WHAT IS VINUM VITAE?

IMPORTED BULGARIAN WINES

UNIQUE GRAPE VARIETIES

FOCUS ON UNIQUENESS AND STORYTELLING

EXCEPTIONAL QUALITY GUARANTEED

(02)

WHAT WAS DISCOVERED?

Dutch wine consumers aged 18-65
Market Research Wine eCommerce
Three target groups

Industry
Business Plan Strenghts
Opportunities

Emotional growth
Career Portfolio Personal development
(03)

WHY
BULGARIAN
WINE?
5000-YEAR-OLD HISTORY

TRADITIONAL WINE-MAKING

HERITAGE

SMALL PRODUCERS - UNIQUE WINES

(04)

WHAT DOES
THE FUTURE
HOLD?
EDUCATE CUSTOMERS
ABOUT WINEMAKING

POPULARISE BULGARIAN
WINE IN THE NETHERLANDS
EXPAND TO OTHER
COUNTRIES
The journey of a thousand
miles starts with a single
step.

Chinese proverb
Thank you!

Petya Kalendzhieva