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  • EPSM SWOT Analysis Unit 4

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    zeeshan saleem
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    This SWOT analysis for Coca Cola identifies strengths such as its large size and brand value, weaknesses like high debt levels and unhealthy image, opportunities in growing beverage demand and lower costs, and threats from changing consumer preferences, water scarcity, and legal disclosure requirements.

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    EPSM SWOT Analysis unit 4

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    This SWOT analysis for Coca Cola identifies strengths such as its large size and brand value, weaknesses like high debt levels and unhealthy image, opportunities in growing beverage demand and lower costs, and threats from changing consumer preferences, water scarcity, and legal disclosure requirements.

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    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
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    8 views5 pages

    EPSM SWOT Analysis Unit 4

    Uploaded by

    zeeshan saleem
    This SWOT analysis for Coca Cola identifies strengths such as its large size and brand value, weaknesses like high debt levels and unhealthy image, opportunities in growing beverage demand and lower costs, and threats from changing consumer preferences, water scarcity, and legal disclosure requirements.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 5

    SWOT Analysis

    Organization Name : Coca Cola


    Strengths
    • World’s 3rd largest beverage company.
    • Brand Value USD $81 billion (2019).
    • Strong Marketing & Advertising
    Weaknesses
    • High level of gearing.
    • Unhealthy from consumer perspective.
    • Negative publicity.
    Opportunities
    • Growing demand of consumptions with respect to beverage products.
    • Reduced price of production material.
    • Increased bottled water demand.
    Threats
    • Rapidly increasing and changing user demand for competition drinks.
    • Water scarcity.
    • Legal requirement to disclose negative information about the
    ingredients which could be harmful for consumers.

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