and Supervision Sales Leadership, Sales Management, and Sales Supervision Power and Leadership
Five Sources of Power
Power and Leadership • Power is Perceived • Effective Leaders Know When to Exercise Each of the Five Sources of Power (including in combination) • Salespeople May at Times Have More Power Than Their Managers How Sales Managers Can Develop Power Sales Leadership Influence Strategies Communication Mechanism • Tools • Cell Phones • e-Mail • Texting • Voice Mail • Web Conferencing • LinkedIn • Twitter • Instant Messaging • Important to understand the best methods and the appropriate content and frequency. Coaching
Working directly with
salespeople to help them develop professionally, plan and execute sales strategies of specific customers, and improve all aspects of the sales process. Coaching Suggestions for Conducting Meetings • Keep technical presentations succinct. • Use visual aids and breakout discussion groups. • Keep salespeople informed of corporate strategy and their role in it. • Minimize operations reviews unless they are directly related to sales. Suggestions for Conducting Meetings • Set a humane schedule; allow time for sharing and adequate breaks. • Set and communicate the agenda. • Ask for input from the salespeople. • Generate excitement with contests and other rewards.