Professional Documents
Culture Documents
SAVING AND
BORROWING
Unit 21
15.06.2018
Learning Objectives
Learners should be able to analyse the different motives for spending, saving and
borrowing.
Examine the main influences governing individuals’ decisions.
■ How do you decide on spending your income?
What makes you buy what you buy?
Expenditure
■ People spend their incomes in order to buy goods and services and to maintain a given
standard of living.
Food, clothing and footwear, housing, gas, electricity, water, consumer durables,
transport, entertainment and leisure goods and services, etc; are the main items
which individuals spend most of their incomes on.
Motives for spending
2. Wealth: includes a stock of assets such as money held in bank accounts, shares in
companies, government bonds, cars and houses.
Wealth influences spending mainly in four ways:
o Wealth generates income. E.g.: Dividends from shares, etc.
o Wealth can be cashed in. E.g.: Money earned from selling a car; money withdrawn
from a bank account, etc.
o Households can use their wealth as security for loans.
o Wealth affects confidence. E.g.: If value of people’s housing rises, people will feel
richer and likely to spend more.
3. Confidence: refers to how people feel about their future (in terms of earnings)
If households feel more optimistic about their future career prospects and income,
they are likely to spend more.
In contrast, if they become pessimistic about economic prospects they will tend to
spend less.
6. Advances in technology
It may also increase expenditure, since new products, such as cellphones and
laptop computers, encourage individuals to replace existing products.
and Reflect
1. Contractual saving
This means that the individual signs a contract, agreeing to save a certain amount on a
regular basis, such as insurance policies and pensions schemes.
o Wealth
The wealthier people are, the easier they will find it to save.
o Wealthy individuals face less opportunity costs (spend? Or save?)
o The rate of interest
A rise in the rate of interest, overall, may increase non-contractual saving as it pushes
up the reward for saving.
o Social Attitudes
Culture also influences saving patterns.
The attitude to saving varies between countries.
o In some it is held in higher stem while in others people prefer to spend most of their
income when they receive it.
Borrowing
■ Borrowing moves income from the people who do not want to spend it now to those
who need more money than they currently have.
o Social Attitudes
Some countries and some groups within countries are more concerned about the
risks of people getting into debt by borrowing than, others.
Exercise
Saving Ratio
Def.:
It is the proportion of income that is saved.