The Coca-Cola Companys Approach to Global Quality & Food Safety

Carletta Ooton
VP, Chief Quality & Product Integrity Officer The Coca-Cola Company

The Coca-Cola Companys Approach to Global Quality & Food Safety

Enterprise Profile
y y y y y y

Operate in 200+ Countries Provide 2,800+ Beverages Produce in 1,100+ Plants Deliver 1.6BN Servings/Day Worlds Largest Juice Company Employ 90K+ Company and 900K+ System Associates Globally* y Own 13 $1BN+ Brands

The Coca-Cola Companys Approach to The Coca-Cola Companys Approach to Global Quality & Food Safety Business Landscape ChallengesFacing Our System

Raw Materials Production Distribution Customer/

Consumer

Waste Capture

Ensure Food Safety & Security Across Entire Supply Chain While: Maintaining Quality in a Rapidly Evolving Business Environment Producing Products Compliant to Increasing Regulatory Requirements & Consumer Expectations
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The Coca-Cola Companys Approach to Global Quality & Food Safety

Business Landscape
Self-Imposed Challenges Moving From a Few Stable Products to an Ever-Increasing Diverse Portfolio of New & Different Products via Innovation & Acquisition

The Coca-Cola Companys Approach to WHY IS QUALITYSafety & FOOD SAFETY Global Quality & Food IMPORTANT? External Challenges Many Stakeholders
Have Rising & Changing Expectations
CEO Peers Suppliers B2B Buyers Competitors Industry Assoc. Academia Think Tanks Media Banks Capital Markets Insurers Shareholders Consumer The Future (Kids) Communities Employees

NGOs

Regulators

Politicians Plaintiffs Bar

The Coca-Cola Companys Approach to Global Quality & Food Safety

Business Landscape
External Challenges Speed of Information Transfer of Real and Perceived Issues

Quality & Product Integrity: External Challenges

The Coca-Cola Companys Approach to Global Quality & Food Safety

Brussels

Tokyo Atlanta Istanbul Mexico City Shanghai Pune

Manila

Lagos Kuala Lumpar

Rio de Janeiro Johannesburg Buenos Aries Sydney

Global Quality is focused on strong quality and food safety governance. We have identified our critical, key priorities and drive these throughout our system. We have over 200+ associates based in 14+ countries to help ensure consistent quality and food safety.

The Coca-Cola Companys Approach to Global Quality & Food Safety

Global Qualitys Key Priorities
Establish Policies and Requirements
y Standards& Specifications(Package, Process, Ingredients Sales & Marketing Equipment) y Shaping External Stds. Landscape y Authorizations y Innovation - Adaptation, Assimilation, & Assessment y MicrobiologyExpertise y Food Safety

Policies
Risk Management
y Hindsight & Best Practices y PIOC/Issue Detection y IMCR

PLAN
Subject Matter Experts SG Execute uQ

ADAPT
New Issues Emerging Risks

Deploy &

Execute
y Innovation alignment leveragetransferof technology y SME NetworkFacilitation y Select Quality Capability y Productivity,Field Quality, & CustomerSupport y DivisionAudit

EVALUATE
Measure Performance (Audit)
y Capability & Calibration Strategy y Audit-type Alignment - Customer Requirements y Audit Accountability & Trend Analysis

Measures Governance & Oversight

Measure Performance (Analytics)

y External Lab Approvals y Capability & Calibration Strategy y Operations Management y Data Strategy & Governance 9

Quality & Food Safety Challenges That Impact TCCC: Facing the Challenges
y y y y y The Company must face different challenge areas to define strategies towards success

Diversifying Portfolio Business Growing Globally Demographics Changing Rapidly Food Safety Systems Evolving Environmental Changes Bringing New Challenges Food Recalls Eroding Consumer Confidence Regulations Rapidly Changing Media Creating Perceived Risks Increasing Competition
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y y y y y

The Coca-Cola Companys Approach to Global Quality & Food Safety Establish Policies ...business-relevant policies, requirements and programs ... to ensure product and food safety...protect the integrity of our brands...
y Staff w/ Subject Matter Experts y Engage Actively in Product and Packaging Design and Commericalization y Leverage System Expertise y Manage KORE (KO-Requirements) Process: Provides Full Transparency & User Access Operates by a Single Process Reports Generated

The Coca-Cola Companys Approach to The Coca-Cola Companys Approach to Global Quality & Food Safety Establish Policies ...businessrelevant policies, requirements and programs ... to ensure product and food safety...protect the integrity of our brands...
-

UALITY SYSTEM

y Adjusted our strategy looking forward and at the external environment. y Reviewed external management system approaches. y Simplified our system by identifying the most critical requirements for Quality, Environment, & Safety.

MS)

9001 14001 18001 22000

2008 2009
effm Evolution II

The Coca-Cola Quality System Evolution I The Quality System of The Coca-Cola Company

1995

The Coca-Cola Companys Approach to Global Quality & Food Safety

Deploy and Execute ...leverage system expertise...enhance people skills and capabilities throughout our System...
y Develop Customer-Focused and System Quality Initiatives:

Implement Protocols to Adequately Respond to Food Safety & Integrity Issues with Key Customers, Develop Relationships to Proactively Drive Value Support Strategic Security Risk Assessments & Training Oversight of Subject Matter Expert (SME) Networks

y Improve Internal & System Capability Through:

Direction of Targeted Process Improvement Projects Identify 2020 Vision Capability Needs

The Coca-Cola Companys Approach to The Coca-Cola Companys Approach to Global Quality & Food Safety

Measures, Governance and Oversight

...world-class analytical capabilities...using a systematic audit approach...
y Develop/Maintain Range of Analytical Tools & Techniques y Monitor Ingredients & Products for Compliance to Standards and to Identify Potential/Emerging Risks y Implement Global Laboratory Strategy to: Support Company s LongTerm Sustainable Growth Plans

Brussels Atlanta

Mitigate System Risk Drive Innovation

Shanghai Pune

Mexico City

Rio de Janeiro Johannesburg

The Coca-Cola Companys Approach to Global Quality & Food Safety

Measures, Governance and Oversight

...world-class analytical capabilities...using a systematic audit approach...
y Utilize Risk-Based Auditing Strategy (QEOSH) To: Focuses Resources

Target Our Audit Spend Increases Effectiveness y Operate a Zone Audit Organization In: Asia & Pacific Americas Europe & Eurasia y Blended Audit Program Use Internal & External Resources
Selection

-* Capability -* Calibration

The Coca-Cola Companys Approach to The Coca-Cola Companys Approach to Global Quality & Food Safety

Adapt New Issues, Emerging Risks

...mitigate and minimize risks... Identify Issues & Risks Through:

Audit Findings & Laboratory Data Results Specific Market/Field Actions Formal Working Groups
PROACTIVE REACTIVE
AWAT
Advance Warning Against Threats

PIOC
Product Integrity Oversight Committee

IMCR
Incident Mgmt Crisis Resolution

The Coca-Cola Companys Approach to Global Quality & Food Safety

Key Learnings
y Anticipate Potential Risks, Issues, & Opportunities y Be Responsive Engage Experts When There Is A Potential Market Action Brewing... and Do It Fast! y Be Transparent Share What You Know...the Public Expects It & Employees Deserve It! y Do The Basics Basic GMP Violations Are at the Heart of Many Recalls!

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Thank You!