PART 3

PA G E 1 0 2 F O C U S 5 - S T U D E N T S ’
 They help to
put an issue
on the map

They raise
the profile of They gain
the agency public
they Is the attention
represent involvement
of public
figures good
for NGOs?

Celebrities
It cheapens may act to
the brand their own
advantage
 COME TO AN AGREEMENT
WHETHER IT IS ADVISABLE
OR NOT TO LET CELEBRITIES
BE PART OF AN NGO.