STEP 2:

IDENTIFYING
STAKEHOLDERS
Presented By: Weyhen C. Añonuevo
 INTRODUCTION

Public participation is fundamental part of the planning

process. It endures the involvement of all stakeholders in
order to enhance awareness, raise the quality of the plan,
increase the likelihood of the plan’s acceptability and
success of implementation. Stakeholder participation has
two essential and related components: information sharing
between the LGU and the citizenry, and active involvement
of stakeholders in identifying issues, evaluating options and
formulating strategies.
WHO ARE THE STAKEHOLDERS?

A stakeholder is any person, group or institution

that has an interest in a development activity, project or
program. This definition includes intended
beneficiaries and intermediaries, winners and losers,
and those involved or excluded from decision making
processes.
Stakeholders can be divided into two very broad groups:
Primary Stakeholders
 Are those that are
ultimately affected, i.e.,
who expect to benefit
from or be adversely
affected by the planned
interventions.
 Secondary
Stakeholders
 Those who are indirectly
affected by the impacts of
the CLUP but may have a
particular knowledge or
significant roles related to
its formulation,
implementation and/or
evaluation.
 Identify the key stakeholders and assess their knowledge, interests and
concerns related to the CLUP formulation, and how they might affect of
be affected by the plan.

Understand the relations between stakeholders and the real or

potential conflicts of interests and expectations between and
among stakeholders.

OBJECTIVES Develop an action plan for involving the stakeholders in the

planning process.

Interact more effectively with key stakeholders to get their

support for the plan preparation, implementation and
monitoring.

Avoid potential misunderstandings about and/or

opposition to the plan.
2.1. Identify stakeholders by key
planning and development sectors and
coverage
 1. Stakeholder Identification Workshop

 Explain the objectives of the exercise to the participants.

 Organize the participants into workgroups.
 Ask the members of each group to identify, list, and classify
individuals and groups who may have a stake in the CLUP
 List as many stakeholders on a sheet of paper. It may help to list
them in rough order of importance. There may be changes in order
of importance after the analysis.
 Fill up a matrix that creates categories for stakeholders that will be
directly and indirectly affected in a positive or negative way by
plan.
 
  
Landowners
2. Venn Diagram and Stakeholder Influence
Diagram

This relatively simple tool is based on a

modified Venn diagram and concepts of Law Enforcement Farmers

stakeholder mapping. It can be used to assess

current stakeholder partnerships and to
articulate desired relationships.

Local Officials

Venn Diagram (Linkages and Connections of Stakeholders)

 Power versus Interest Grid
(Interest) 3. Power interest Grid
Subjects Key Players

are those who are those

have an interest stakeholders who
High Power versus interest grids typically help
but has little have both interest
power and significant
determine which players’ interests and power bases
power must be taken into account in order to address the
problem or issue at hand. They also help highlight
coalitions to be encouraged or discouraged, what
behavior should be fostered and whose ‘buy in’
Crowd Context Setters should be sought or who should be ‘co-opted’.

which consists of
stakeholders with are those who
Low little interest or power have power but
in a given little direct
organization, plan or interest
issue.

High Low (Power)

 5. THE BASIC METHODS OF TECHNOLOGY OF PARTICIPATION
(TOP)

Focused dialogue on a common topic or experience Build concrete plan (assumes consensus
Share diverse perspective in a non-confrontational exists) Create clear forms of accountability
manner Deeper insights/resolve of a group. Initiate group action

DISCUSSION METHOD A C T I O N P L A NN I N G M E T H OD

W OR K S H OP M E T H O D

Focus insights/discussions of a group (common ground)

Build group consensus Move to joint action
2.2. Prepare an action plan for
approaching and involving each
person or group.
• Decide on the timing and extent of involvement of the various stakeholder
groups.
• Involve communities at the earliest planning stage to encourage ownership
of the plan. Though general community participation is not always possible,
extensive involvement may be facilitated through representation, focus group
discussions, interviews, surveys, and other innovative forms of indirect
participation.
• Include in the action plan conflict resolution mechanisms to effectively
solve any animosities or conflicts that may arise among the groups or
individuals in public consultations. Problem solving processes and
constructive handling of differing viewpoints should be part of skills training
for consultation managers and facilitators. Knowing the participants
beforehand could lead to a better consultation processes
2.3. Develop and implement an
Information and Education
Campaign (IEC) plan.
The IEC plan can include the following:
1. Detailed information on the plan preparation and processes
involved
2. Conduct of consultation activities
3. Timelines for the whole planning process so that stakeholder
participation is maximized.
4. Benefits of having a CLUP
5. Contribution of the stakeholders
THANK YOU

20XX Pitch Deck 19