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محمد هادي حوراء منتهى حسين اسايمنت
محمد هادي حوراء منتهى حسين اسايمنت
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Students' names
Mohammed hadi magtof-1 the professor
Hawraa Faris Thamir-2
Hussein Qahtan Freeh-3
Wajdi A.Noor
Muntaha salah Mahdi-4
Date:2022/1/15
Index
Introduction
Subject
The basics of the project idea
Project requirements
Requirements costs
Marketing, competition and advertising
references
Introduction
In light of the economic depression that the country is experiencing and the almost complete
dependence on the public sector, it has become a duty to advance the economy and move the
wheel of economic development, and the best way to advance the local economy is to move
the private sector, which is the cornerstone of the economy of any developed country
Not the most important considerations
It will contribute to an increase in GDP
Employing the largest number of people and thus reducing the unemployment rate
Increasing the average per capita income and improving the standard of living
The operation of the private sector will guarantee the state to retain a part of the hard
currency in the short term by reducing imports and increasing it in the long run
through exports.
subject
It may not be a secret to you that Iraq is at the forefront of importing clothes,
especially from Turkey and China. For this reason, it is worth investing in this
sector.
In order to start the investment process in this field, the following is provided
*The human resour (ex: Tailor and designer)
*The natural resources(ex: Wool, cotton, leather, silk, dyes, and industrial materials
used in the manufacture of industrial clothing)
*Capital(ex: Sewing machines, embroidery machines, quilting machines, scissors,
carbon paper, needles.....etc.)
*Organizer
The basics of the project idea
1_ Goods that we will produce (Dresses, pants, shawls, headscarves, t-shirts, hats,
veils, shawls, skirts, shirts, hoodies, chadors, panties, jackets, sweatshirts, scarves(
2_The people for whom we will produce the goods (The production will be suitable
for all ages and target the poor and middle-income class in particular)
2-labor
tailors
designers
Over_look
clothes iron
3-machines
sewing machines
embroidery machines
Pearl installation machine
sorbet machine
Project requirements
4-Tools (scissors, sewing needles, rulersize markers, carbon paper, detailing table,
clothes iron)
natural fabrics (ex: Cotton, silk, wool, leather, jute and linen)
6- fabrics
industrial fabrics (ex: Chiffon, acetate, nylon, polyester,
georgette, cashmere…….atc)
Requirements costs
① fixed cost
a) renewed
element numbers Monthly salary for one Total monthly salary Total annual salary
Rent of building 700$ 8400$
3) Mixed cost
• Equipment maintenance
Requirements costs
To produce a dress with an exclusive design, the production requirements one
were as follows
production requirements cost
Fabric Sultan's harem 8$
Clothes Accessories 1$
If the fixed costs in the first month of the opening of the factory amounted to
$17,000, $11,160 of which is the costs of purchasing equipment.
If one dress was sold for $26, how many dresses would be required to be sold
in the first month to achieve the break-even point? And if the same number is
sold in the second month, will the project win or lose??
Requirements costs
The sales = fixed cost + variable costs + net profit
26x =17000 + 9x +0
x=17000/17
x = 1000 a dress
"If the same number is sold in the second month, the costs of purchasing
equipment will be neglected because it is calculated one time if a new one is
purchased. Thus, the project will profit by the cost of purchasing equipment"
Requirements costs
cost-volume-profit (CVP) graph
Marketing, competition and advertising
Competing foreign brands in the Iraqi market
havos → Turkey
Bespikaofficial → Turkey
Eyyo.com.tr → Turkey
Bk_espada → Turkey
Storets → china
Patpat → china
→رافيةEgypt
Competition and Marketing
Marketing Methods:
Marketing through personal advertising
Referral Marketing to Customers
Social Media Marketing
Advertising using posters
Delivery Services
references
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موقHع HسHHطور 4-
https://sotor.com/%D8%A3%D9%81%D8%B6%D9%84-
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