INTRODUCING

POLY STUDIO P SERIES

Brian Phillips
Director of Product Marketing

©2021 Plantronics Inc. All rights reserved.

AGENDA

1 2 3 4 5 6
BACKGROUND & PRODUCT COMPETITIVE LAUNCH TIMING TOOLS & KEY DETAILS
TRENDS INTRODUCTION ASSETS FOR SELLERS

©2021 Plantronics Inc. All rights reserved. 2

1
BACKGROUND AND
TRENDS

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VIDEO REVOLUTION IS HERE

VIDEO IN 2019 VIDEO IN 2020 VIDEO IN 2021+

• Mostly used within large enterprises • Used by organizations of all sizes • Used by most organizations
• Mostly in meeting rooms • Used mostly at home • Used at home and office
• Some use by select remote workers • Used by almost everyone • Used and understood by almost
everyone

©2021 Plantronics Inc. All rights reserved. 4

 THE NEW
WAY OF
In 2024, 30% of all
workers globally will be
remote at least some of
the time (600M total).

WORKING
30% of those will be
full-time remote.

AT H O M E + I N T H E O F F I C E + H Y B R I D

*Source: Gartner, August 2020

©2021 Plantronics Inc. All rights reserved. 5

W H AT ’ S N E E D E D F O R S U C C E S S ?
Professional-grade tools and insights

VIDEO / UC SERVICES THE RIGHT DEVICES

©2021 Plantronics Inc. All rights reserved. 6

W H AT D O E S E N D - U S E R
SUCCESS LOOK LIKE?

Confidence Simplicity Focus

©2021 Plantronics Inc. All rights reserved. 7

W H AT D O E S I T
SUCCESS LOOK LIKE?

Control Knowledge Peace of

mind

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H O W D O E S P O LY H E L P ?

GROUP VOICE PERSONAL VOICE

GROUP VIDEO PERSONAL VIDEO

©2021 Plantronics Inc. All rights reserved. 9

 O N LY P O LY H A S T H E C O M P L E T E S O L U T I O N
Setting the new standard for personal communications

Innovation Partnerships

GROUP VOICE PERSONAL VOICE

LENS

Management Service/Support

GROUP VIDEO PERSONAL VIDEO

©2021 Plantronics Inc. All rights reserved. 10
INTRODUCING

POLY STUDIO
P SERIES ©2021 Plantronics Inc. All rights reserved. 11
P O LY S T U D I O P 5
Precision-tuned webcam
• Exceptional camera optics
designed to make you look
your best
• Unique design features that set
it apart from competitors
• Poly Lens cloud management

List Price: $129

©2021 Plantronics Inc. All rights reserved. 12

P O LY S T U D I O P 5
Video and audio features

Exceptional Automatic Brilliant colors

camera optics low-light optimized to
compensation make you look
your best

Camera view Built-in

designed to show directional
just you and not microphone
too much

©2021 Plantronics Inc. All rights reserved. 13

P O LY S T U D I O P 5
Integrated
Design features privacy shutter

Status LED

USB connection to
Easily fits atop laptop
wireless headset adapter
or display

Poly Lens desktop Tripod-ready

app controls settings
and updates

Poly Lens cloud Small and rugged

management for portability

©2021 Plantronics Inc. All rights reserved. 14

P O LY S T U D I O
P5 KITS
Complete audio, video and
management bundles
• Includes everything you need
• Single-box design simplifies ordering
and deployment
• Easy to set up
• One software app controls everything

©2021 Plantronics Inc. All rights reserved. 15

P O LY S T U D I O P 5 K I T S
A range of options for any workstyle

POLY STUDIO P5 KIT POLY STUDIO P5 KIT POLY STUDIO P5 KIT POLY STUDIO P5 KIT
with Blackwire 3210 with Blackwire 3325 with Voyager 4220 UC with Poly Sync 20+
Professional webcam and Professional webcam and Professional webcam and Professional webcam and
single-ear corded headset stereo corded headset stereo wireless headset smart speakerphone

List Price: $149 List Price: $179 List Price: $269 List Price: $259

©2021 Plantronics Inc. All rights reserved. 16

S T U D I O P 5 C O M P E T I TO R S
Primary competitor: Logitech professional webcams

WHY STUDIO P5 WINS

Poly Studio P5 Logitech C925e Logitech C930
Resolution 1080p 1080p 1080p Directional microphone is
better for personal use
Field of View 80° 78° 90°
Auto-focus Yes Yes Yes
Security and privacy concerns
Digital zoom 4x 1.2x 4x
Microphone Directional Omni-directional Omni-directional
Easier setup with headset
Integrated privacy shutter Yes Yes No
USB port for headset Yes No No
IT remote management
Cloud management Poly Lens No No
MSRP (US) $129 $99 $129

© 2021 Plantronics Inc. All rights reserved. 17

S T U D I O P 5 K I T C O M P E T I TO R S
Only Poly offers a complete portfolio of personal video and audio solutions

Poly Studio P5 Kits Logitech bundles

Complete integrated solutions Separate products tossed in an overpacked box

One simple setup sheet Multiple set-up documents

One easy app Up to 4 separate update and settings apps

Cloud management via Poly Lens No cloud management

© 2021 Plantronics Inc. All rights reserved. 18

P O LY S T U D I O P 1 5
The personal video bar that’s the
closest thing to being there
• Look and sound your best on
video calls with one sleek device
• Easy fits atop your display, or
tripod mount for flexibility
• Robust cloud management
using Poly Lens
• Certified for Zoom and
Microsoft Teams

List Price: $599

©2021 Plantronics Inc. All rights reserved. 19

P O LY S T U D I O P 1 5
Video features

4K resolution High-performance
image sensor

Optimized field Automatic low-light

of view compensation and
brilliant colors

Automatic Integrated
camera framing privacy shutter
©2021 Plantronics Inc. All rights reserved. 20
P O LY S T U D I O P 1 5
Audio features

Integrated speaker Advanced NoiseBlockAI Acoustic Fence

with acoustic microphone array
suspension

©2021 Plantronics Inc. All rights reserved. 21

WHY STUDIO P15 IS IDEAL FOR PERSONAL USE
Personal Use Case Group Use Case
Important criteria: Important criteria:
• Camera field of view - 90° or less, optimized for • Camera field of view - 120°, optimized for multiple
individual participants
• Personal camera framing • Group framing & speaker tracking
• Easy to set up with desktop display • Wall mount & VESA options
• Managed over USB • Managed over network

Poly Studio P15 Poly Studio USB Poly Studio X30

Only for personal use, not groups USB-connected Software built-in

© 2021 Plantronics Inc. All rights reserved. 22

S T U D I O P 1 5 C O M P E T I TO R S
Studio P15: New category of video bar designed for personal use

WHY STUDIO P15 WINS

Poly Studio P15 Logitech Meetup
Field of view optimized for
Use Case Personal Group
personal use
Resolution 4K 4K
Field of View 90° 120° Easy free-standing
Integrated privacy shutter Yes No monitor setup
Quick and Slow to adjust, 10
Auto framing
responsive seconds or more Better camera framing and
NoiseBlockAI, audio experience
Audio innovations No
Acoustic Fence
Display mounting clamp Included No
Lower price
USB ports for other peripherals Yes No
MSRP (US) $599 $899

© 2021 Plantronics Inc. All rights reserved. 23

P O LY S T U D I O P 2 1
The personal meeting display where
form and function unite
• Everything you need in one sleek,
stylish device
• Simple to set up and connect
• Works with any app
• Dedicated video display when you’re
in calls, additional PC/Mac display
when you’re not

List Price: $815

©2021 Plantronics Inc. All rights reserved. 24

P O LY S T U D I O P 2 1
Video and audio features

21” enterprise-grade Exceptional camera

display optics

Integrated ambient Integrated microphone

lighting with powerful stereo
speakers

©2021 Plantronics Inc. All rights reserved. 25

P O LY S T U D I O P 2 1 Integrated privacy shutter
Design features

Integrated ambient
lighting

Easy access controls

LED status bar

USB hub built-in

Wireless phone charging ©2021 Plantronics Inc. All rights reserved. 26

S T U D I O P 2 1 C O M P E T I TO R S
Studio P21 vs. Monitors with Built-in webcam WHY STUDIO P21 WINS

Designed from the ground up for a

premium video and audio calling
experience

Dramatically better camera, mic,

speakers and display quality

Ambient lighting delivers unmatched

experience
• Designed as displays used
occasionally for video calls Button controls make it easier to use
• Consumer-grade displays with
cheap cameras, mics and speakers
STUDIO P21 IT manageable

©2021 Plantronics Inc. All rights reserved. 27

S T U D I O P 2 1 C O M P E T I TO R S
Studio P21 vs. Full Desktop Video Conferencing Systems
WHY STUDIO P21 WINS

Best of both worlds:

- The experience of a dedicated
desktop video system
- The flexibility to use any app (Teams,
Zoom, Google, etc.)

More cost-effective to deploy (initial

cost and/or ongoing)
• Cisco: Designed for Webex,
very expensive Delighters such as ambient lighting,
• DTEN: Designed for Zoom, wireless phone charging
STUDIO P21 cheaply made

©2021 Plantronics Inc. All rights reserved. 28

P O LY L E N S
D E S K TO P
Included with all Studio P
products and kits
• Stay in control of
settings and updates
• Workspace setup tips
and health & wellness
tools built-in

©2021 Plantronics Inc. All rights reserved. 29

P O LY L E N S C L O U D
MANAGEMENT
Critical for IT to deploy personal
video at scale
• Keep firmware and settings up to
date
• Troubleshoot issues from anywhere
• Complete picture of device
investment

©2021 Plantronics Inc. All rights reserved. 30

FA M I LY P O S I T I O N I N G
Poly Studio P5 / Kits
IDEAL FOR CUSTOMERS WHO VALUE
moc_prydb1
Substantial video upgrade over laptop
camera
Simple selection and ordering
Everything together in one box
Cost effective for high-scale deployments
PERSONA
Office Collaborator, Flexible Worker
Poly Studio P15 Poly Studio P21
IDEAL FOR CUSTOMERS WHO VALUE IDEAL FOR CUSTOMERS WHO VALUE
moc_prydb1 moc_prydb1
The simplicity and clean look of one
Premium video and audio experience
integrated device
Advanced features – camera framing,
The flexibility of working with any cloud
NoiseBlockAI, Acoustic Fence
video app
Everything built into one device for their
Clever touches, such as ambient lighting
existing display
and wireless charging
PERSONA PERSONA
Remote Worker, Connected Executive Connected Executive, Office Collaborator
©2021 Plantronics Inc. All rights reserved. 31
P O LY P L U S
Premium experience to drive adoption and streamline management of personal devices

24X7 Support with live video

3 years hardware replacement Automatic software updates with

to simplify support and ensure new features and capabilities to
continuous productivity improve experience

LENS and SERVICES

Advanced management and

insights for IT & Users via
Lens cloud & desktop app

©2021 Plantronics Inc. All rights reserved. 32

PA R T N E R I N T E G R AT I O N S

New ways to build on strong Poly partnerships

• All Studio P products will work with any PC or

Mac video app

• Studio P5, P15 and P21 are planned for Zoom

and Teams certification at or shortly after FA
• Studio P5 Kits not planned for certification

• Working closely with partners on co-marketing

and other launch activity

©2021 Plantronics Inc. All rights reserved. 33

S T U D I O P S E R I E S : P R O D U C T AVA I L A B I L I T Y

February 2021 March 2021 Early CY Q2 / FY Q1

Studio P15 + Lens Studio P5 and Kits Studio P21 + Lens
+ Lens

Tier 1 Availability: US/Canada, UK, EU, Japan, ANZ

Additional countries: Following quarter

© 2021 Plantronics Inc. All rights reserved. 34

LAUNCH TIMING
On price list
Open for orders
APRIL 1
JANUARY 13/14 February 2 Marketing demand gen campaigns
Poly sales training Public Announcement go live

JANUARY FEBRUARY MARCH CY Q2

FEBRUARY MARCH CY Q2
Studio P15 First Availability Studio P5 First Availability Studio P21 First Availability
Studio P5 Kits First Availability

© 2021 Plantronics Inc. All rights reserved. 35

SALES & MARKETING ASSETS
Visit Sales Exchange starting February 1

Videos Images Sales Tools

Hero / commercial Product Sales Sheets, by product
Product / feature Lifestyle Presentation slides
How-to Illustrations FAQs
Demo

© 2021 Plantronics Inc. All rights reserved. 36

P E C D E M O N S T R AT I O N AVA I L A B I L I T Y

Poly Studio P15 Poly Studio P5

Virtual Demonstration by all US Virtual Demonstration by all US and EMEA
and EMEA locations and locations and Singapore in early to mid
Singapore starting February 2 February (based on hardware availability)

• Currently all US and EMEA locations are conducting Virtual Demonstrations only Book the Poly
Experience Centers
• Singapore will allow for limited in person experiences after L2 approval
via your account
• China Market locations (Shanghai & Beijing) will have devices upon homologation in page in Salesforce
country

©2021 Plantronics Inc. All rights reserved. 37

THANK YOU

©2021 Plantronics, Inc. Poly and the propeller design are trademarks of Plantronics, Inc. 38