WELCOME

PROFILE


McDonald's is the world's leading food service retailer with more than 30,000 restaurants in 119 countries serving 46 million customers each day. McDonald's is one of the world's most wellwellknown and valuable brands and holds a leading share in the globally branded quick service restaurant segment of the informal eating-out eatingmarket in virtually every country in which we do business.

VISION
"McDonald's vision is to be the world's best quick service restaurant experience. Being the best means providing outstanding quality, service, cleanliness, and value, so that we make every customer in every restaurant smile."

MISSION
Be the best employer for our people in our community,  Deliver operational excellence to our customers in each of our restaurant, and  Achieve enduring profitable growth and leveraging the strengths of the McDonald's system through best service.


OBJECTIVES
 To

serve good food in a friendly and fun environment.  To provide its customers with food of a high standard, quick service and value for money.  To earn profits.  Customers satisfaction.

LOGO & PUNCHLINE

LOCATION

SUDHA CROSS OPP MASJID AREA

Financial Requirements
 Franchise

Fee:$45,000  Royalty Fee:12.5%  Total Investment:$500,000  In INR the total investment is Rs. 2,30,00,000

FUND ALLOCATION
PARTNERS
 waseem

Rs.12,00,000  vikas - Rs.12,00,000  Javed - Rs.12,00,000  Bank - Rs.14,00,000  Friends - Rs.8,00,000  Total : 58,00,000.

FOOD ITEM
        

McVeggie ~ Price is around Rs 40-50 40McAloo Tikki ~ Rs 20 50 Paneer Salsa Wrap ~ Rs 20 50 Crispy Chinese ~ Rs 20 50 Veg McCurry Pan ~ Rs 20 50 Pizza McPuff Rs 19 Large Fries ~ Rs.36 Medium Fries ~ Rs.28 Small Fries ~ Rs.20

 Happy

Meal ~ Rs.50-60 Rs.50 Combos ~ Rs.30-Rs.70 Rs.30 Soft Drink ~ Rs.20  Filet o fish : Rs. 49  Chicken McGrill : Rs. 28  Mc Chicken Burger : Rs. 49  Chicken Maharaja Mac : Rs. 59  Chicken mexican : Rs. 55

SWOT ANALYSIS
 STRENGTHS  WEAKNESS  OPPURTUNITIES  THREATS

STRENGTHS
 We

are monopoly in the bellary market.  Brand recognisation.  The business is ranked number one in Fortune Magazine's 2008 list of most admired food service companies.  McDonalds offers salads, fruit, roasted chicken, bottled water and other low fat and calorie conscious alternatives.

WEAKNESS
 In

Bellary we don t have any compitetors so there is no point that we get weak in getting stable in the market.

OPPORTUNITIES
 In

today's health conscious societies the introduction of a healthy hamburger is a great opportunity. They would be the first QSR (Quick Service Restaurant).  Starting up Mcdonalds in bellary itself is a great opportunity for us.

THREATS
 Any

contamination of the food supply, especially e-coli, yeast. e Major competitors, like Burger King, Starbucks, Taco Bell, Wendy's, KFC and any mid-range sit-down restaurants. midsit-

ADVERTISING
 Local

city channels like amma tv, city cable, den.  Postures.  Electric boards.  Pamplets.  Newspapers.

Customers

Our target customers are all types of people, which includes both high class and middle class people of all ages.

THANK YOU

ANY QUERIES???