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  • Orientations in Viewing Other Cultures

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    LOSOCON, MARYJOY C.
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    This document discusses ethnocentrism and cultural relativism. [1] Ethnocentrism refers to judging other cultures based solely on one's own cultural standards and beliefs in one's own culture's superiority. [2] Cultural relativism is the view that no culture is superior to another, and that each culture must be understood based on its own social and historical contexts rather than being judged by the standards of another. [3] Adopting a viewpoint of cultural relativism helps promote cultural understanding, sensitivity, and respect between different groups.

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    This document discusses ethnocentrism and cultural relativism. [1] Ethnocentrism refers to judging other cultures based solely on one's own cultural standards and beliefs in one's own culture's superiority. [2] Cultural relativism is the view that no culture is superior to another, and that each culture must be understood based on its own social and historical contexts rather than being judged by the standards of another. [3] Adopting a viewpoint of cultural relativism helps promote cultural understanding, sensitivity, and respect between different groups.

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    8 views11 pages

    Orientations in Viewing Other Cultures

    Uploaded by

    LOSOCON, MARYJOY C.
    This document discusses ethnocentrism and cultural relativism. [1] Ethnocentrism refers to judging other cultures based solely on one's own cultural standards and beliefs in one's own culture's superiority. [2] Cultural relativism is the view that no culture is superior to another, and that each culture must be understood based on its own social and historical contexts rather than being judged by the standards of another. [3] Adopting a viewpoint of cultural relativism helps promote cultural understanding, sensitivity, and respect between different groups.

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    ORIENTATIONS IN VIEWING

    OTHER CULTURES
    LESSON 3
    EXPECTED SKILL: EXPLAIN THE IMPORTANCE OF CULTURAL RELATIVISM IN
    ATTAINING CULTURAL UNDERSTANDING.
    ETHNOCENTRISM

    CULTURAL RELATIVISM
    ETHNOCENTRISM

    • REFERS TO JUDGMENTS THAT ARE MADE ON OTHER CULTURES AND BASED


    ON ONE'S OWN CULTURAL STANDARDS.
    • IT WAS COINED BY AMERICAN SOCIAL SCIENTIST WILLIAM G. SUMNER IN
    1906. BASICALLY, IT UNDERSCORES THE SUPERIORITY OF A CULTURE,
    ETHNICITY, OR RACE, AND CLAIMS THAT "ANYTHING YOU CAN DO, WE CAN
    DO BETTER."
    • LEADS TO MAKE INCORRECT ASSUMPTIONS ABOUT OTHERS' BEHAVIORS
    BASED ON ONE'S BELIEFS, NORMS, AND VALUES.
    https://www.pitsolutions.ch/blog/cross-cultural- https://pages.vassar.edu/realarchaeology/2013/09/22/
    management/ ethnocentrism-in-archaeology/
    CULTURAL RELATIVISM
    • IS THE BELIEF THAT NO CULTURE IS SUPERIOR OVER ANY OTHER CULTURE.
    • THIS VIEWPOINT ASSERTS THAT AN INDIVIDUAL'S BELIEFS SHOULD BE
    UNDERSTOOD BY OTHERS IN TERMS OF HIS/ HER OWN STANDARDS.
    • A FUNDAMENTAL COMPONENT OF CULTURAL RELATIVISM IS THE CONCEPT
    THAT NOBODY COMES FROM A NEUTRAL POSITION, THAT THE WAY TO DEAL
    WITH OUR ASSUMPTIONS IS TO ACKNOWLEDGE THEM, AND THEREAFTER
    USE THE CONSCIOUSNESS THAT WE ARE NOT NEUTRAL TO GENERATE OUR
    CONCLUSIONS.
    https://www.youtube.com/watch?v=itu58ecy8mA
    Ethnocentric Individuals

     believe that their ethnicity is important, therefore all other cultures


    must be evaluated based on their own. standards.
     They are typically characterized as exclusive, closed-minded, superior,
    and sometimes culturally insensitive. On the other hand, those. who
    believe in cultural relativism propose that all cultures have their own
    worth, thus, claim that there is no concept of cultural superiority. They
    are known as inclusive, open-minded, and culturally sensitive.
    Fundamentally, cultivating a sense of awareness, appreciation, and respect
    towards different cultures is helpful in understanding cultures. Through these,
    individuals develop sensitivity that aid in eliminating prejudices and
    discriminations against other cultures. By being open minded, respectful, and
    sensitive, one relates healthily to others and contributes to a more peaceful and
    harmonious society.
    THE END!!!

    THANK YOU FOR LISTENING

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