Internal Assessments

Program – MBA
Subject – Computer Application for Business

Subject Code: MMBA22L01

Submitted by
Student Name Vijayaraj M
Course MBA - Operations Management
Username 10249811
SWOT Analysis – 10 Marks
 
Conduct a SWOT analysis on any Business of your choice and prepare slides using Microsoft Power point.

Company Name : P&G

 Introduction

P&G was established in Cincinnati in 1837 as a result of the merger of the companies of Irish soap manufacturer

James Gamble and British candle manufacturer William Procter. P&G, a $339.5 billion multinational firm that

produces and sells home, personal, and healthcare products, with a market capitalization of consumer goods.

Through its five operating segments—beauty, healthcare, grooming, home care, and baby and family care—

P&G offers its goods in 180 nations. In the US Fortune 500 rankings, P&G came in at number 43. It also placed

27th among the 50 most innovative US businesses and 36th among the 100 most strong brands.
SWOT Analysis in P&G
 SWOT Analysis Findings

P&G has recently faced difficulties with the environment,

hazards associated with product counterfeiting and branding,
and rising operating costs.
Despite the difficulties and pandemics, P&G's global activities
are diverse, and the firm has grown and prospered thanks to its
many popular brands.
To maintain its position as the market leader in the consumer
goods sector, P&G should address operational and marketing
risks and take advantage of emerging market opportunities.